Considering how rapidly visual trends come and go, we take a fresh look at some of the most handy tools, tips, and techniques that marketers can use to let their brand's photos, videos, and graphics do the talking.

In this era of micro-moments, reducing a lengthy idea to an easily digestible visual piece of content is a good opportunity to attract your audience. Get inspired with these six interesting examples of viral short-form content.

Joe Pulizzi talks with enterprise marketers around the globe to get a handle on where the content marketing industry is going. Here’s what he sees on trend for 2017, and who he thinks delivers the best training on those topics. One thing is for sure: content creation and distribution in the enterprise,...

Livestreaming has made a jaw-dropping splash in social media. It’s real time, interactive content — undeniably sticky content. Learn more and get insights from businesses already using Periscope, Snapchat, and Facebook Live.

What’s the top reason marketers say they use interactive content in the buyer’s journey? Learn that and more as we share the key findings and full report on the use of and best practices for interactive content.

If aligning marketing and sales teams is so critical for growth, how come it’s so hard? The solution could lie in setting clear goals, outlining what each side wants from the other, and using those goals for content creation.

You create the video, upload it, and …. nothing (or next to nothing). What went wrong? It could be subpar SEO or a lack of transcription. Let’s take a look at where things may have diverged from great content to disappointing engagement.

In the race to publish more, we’ve lost sight of the art of great content creation and the returns from more ambitious projects. Discover how Church’s Chicken created an unexpected documentary that delivered big results.

Building relationships is more important than just posting content for the makers of Duck Tape and more sticky solutions. Learn how the ShurTech Brands digital team engages personally with a diverse audience – from teens to DIYers.

Adding interactive features to your content is a powerful way to enhance its reach, impact, and performance. With these tech-forward efforts, prepare to go beyond the cool factor and create meaningful interactive content experiences.

To rise above the sea of content, images can be one of your best friends. You see lots of image-creation tools repeated from roundup to roundup. We bet you haven't heard of these tools to create, to plan, and to promote visual content.

Few formats rival the power and versatility of video content. But it isn't the easiest tactic to master or manage. If you want to squeeze the most value out of your video content marketing efforts, here are 23 things to keep in mind.