Website Content Audit in a Few Hours
February 15, 2018
Arash Asli
Content audits are about as popular as colonoscopies but are just as necessary. What if you could get it over with in a few hours? Consider the condensed content audit.
16 Apps and Tools to Keep You Productive and Sane
February 12, 2018
Clare McDermott
A few months ago, Clare McDermott committed to evaluating her personal tech stack with the goal to find worthwhile shortcuts and work-arounds. Now she shares how she learned to make her life simpler and more productive with 16 tools.
How to Curate Content Like A Pro: 8 Lessons [Examples]
January 29, 2018
Heidi Cohen
Content curation isn’t a cheap substitute for original content. But it can be a cost-effective way to reach your audience more often and maximize your existing content. Get the inside scoop from the content curation pros.
Content Calendar Templates and Tools – Go Beyond the Basics
January 26, 2018
Kim Moutsos
Have you outgrown your basic content calendar? If you struggle adding a new initiative, centralizing governance, planning and tracking production, or optimizing your content, the answer is yes. Here’s what you need to do.
How to Audit Your Content: 5 Essential Steps
January 25, 2018
Marcia Riefer Johnston
If the thought of a content audit makes you feel as nervous or overwhelmed as an audit by the IRS, you’re not alone. But with these five straightforward steps, you can make the process less stressful and more effective.
SEO Marketing Strategy Tips
January 24, 2018
Mike Murray
Search is getting worse for all types of B2B and B2C businesses. Even sites that organically rank No. 1 for a keyword are no longer the top result seen by searchers. Here’s how to improve your SEO in 2018.
Google's Featured Snippets FAQ: How to Get More Traffic From Search Engines
January 23, 2018
Ann Smarty
Its premium placement in Google search results makes featured snippets an attractive opportunity for content marketers. But how can your content get featured (or at least have a better chance)? Find out in this FAQ for featured snippets.
27 Reasons Why Your Content Sucks
January 15, 2018
Ann Gynn
Why would one intentionally create something utterly useless for their organization or their audience? Yet, a lot of content sucks. We’ve all seen (and sometimes created) it. Read on for a splash of cold water to wake up your content.
The One Thing Killing Your Most Creative Content Ideas (and How to Stop It)
January 8, 2018
Carla Johnson
If your creative content marketing ideas are met with a big “no!”, don’t get discouraged. The problem may be how you’re presenting the idea. Here’s how to stop bad pitches from killing your best ideas.
Community Management: A Social Media Expert Spills Her Secrets
January 2, 2018
Clare McDermott
Do you know the key attributes for successful online community building? What about the tools to make an engaged community efficient, effective, and manageable? Learn from the social media expert’s expert on how to do it well.
3 Aha Moments to Improve Your Content Marketing in 2018
January 1, 2018
Michele Linn
She’s read thousands of articles and written hundreds of posts about content marketing. But this author still had some aha moments on the subject in 2017. Find out her three lightbulb moments that can help you in 2018.
2018 Content Marketing Toolkit: Tips, Templates, and Checklists
December 27, 2017
Jodi Harris
Ready or not, the new year is on its way. Keep your content maturity on pace with innovation, and your efforts on track with your competition with this content marketing toolkit full of our best tips, checklists, and templates.
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