By Ann Gynn published May 18, 2022

How To Win Content Friends (and Keep Their Ideas Pouring In)

Isn’t it frustrating when someone asks for your input and then never says whether anything came of it? Don’t be that person. Try this step-by-step plan to keep you in good standing with your content advisors – and their good ideas flowing. Continue reading

By Ann Gynn published March 24, 2022

40+ Blogs, Podcasts, and Video Series Content Marketers Love

Try one of these blogs, newsletters, podcasts, or video series (recommended by your peers) the next time you need content marketing inspiration, education, or case studies. Continue reading

By Ann Gynn published January 27, 2022

17 Books Perfect for Content Marketers (That Aren’t About Content or Marketing)

You won’t find marketing tips or content creation advice in the books on this list. But you will find a wealth of ideas to sharpen your thinking, master the art of persuasion, understand the science of organizing your work, and more. Continue reading

By Buddy Scalera published January 25, 2022

Need a Creativity Boost? Spend Some Time With The Creative Show

Go behind the scenes with one of the hosts of CMI’s The Creative Show. As it readies for season two’s debut this week, revisit the first 10 episodes with content takeaways, fun facts, and more. Continue reading

By Jodi Harris published January 12, 2022

The Essential Content Marketing Glossary: 50+ Terms You Need To Know

It can be hard to dive into content marketing’s nuances and complexities without understanding the basic principles, techniques, and tactics. Our glossary for content marketing-related terms can help. Continue reading

By Jodi Harris published January 3, 2022

How To Do Less and Get More in Every Facet of Content Marketing

You may not get a content marketing budget increase in 2022, but you can up your efficiency to more from your content marketing. From strategy and promotion to creation and workflow, find out how to get more value in this go-to guide. Continue reading

By Lisa Dougherty published December 22, 2021

10 Content Marketing Articles Readers (Like You) Loved This Year

If you didn’t get a chance to read all 249-plus posts from Content Marketing Institute this year, here are the 10 most popular. You can read all of them in 139 minutes (or take just four minutes to read the first one). Continue reading

By Ann Gynn published December 16, 2021

Alone at Work? Use Quiet Days To Set Up for Personal Growth and Content Success

If you’re one of the few at work around the holidays, it’s easy to feel stuck. No one’s around to return emails or make revisions. Try these ideas for using the time to reflect, reorganize, and reorient your outlook and your content programs for the new year. Continue reading

By Amanda Subler published December 14, 2021

10 Content Marketing Truth Bombs Shared With the #CMWorld Community in 2021

Dropping verbal bombs in a livestream usually isn’t a good thing. But the experts on Ask the #CMWorld Community livestreams dropped some amazing ones on everything from analytics to video storytelling. Here are the top 10 takeaways. Continue reading

By Ann Gynn published November 29, 2021

17 New, Newly Updated, and Timeless Books Content Marketers Love

Fill out your wish list or decide on a gift for a team member with this list of books about content marketing, creativity, writing, artificial intelligence, personal branding, and more. Each title comes with the recommendation of someone in the Content Marketing Institute community. Continue reading

FOLLOW CONTENT MARKETING INSTITUTE ON SOCIAL