By Alex Chris published June 17, 2020

How to Optimize Your How-to and List Posts

How can more people find your how-to and list content? Apply one or a combination of these four easy-to-implement SEO methods – with real-life examples – to your posts and increase your Google rankings and traffic. Continue reading

By Ann Smarty published June 16, 2020

3 Keyword Research Trends to Get Your Content Seen

Keyword research is different from what it was even a couple of years ago. Search engines are becoming smarter and keyword research tools are getting more advanced. Here are three SEO trends reshaping the keyword research concept. Continue reading

By Ann Smarty published June 10, 2020

3 Types of Backlinks You Want Your Content to Get (and How to Get Them)

Let’s forget about the SEO value of backlinks for now. Let’s focus on building links that really deliver traffic to your site. Here are three ways to do that. Continue reading

By Amanda Milligan published April 2, 2020

When You Should (and Shouldn’t) Create Long-Form Content

It’s a mistake to write 2,000-plus-word blog posts only because you heard long-form content delivers higher rankings. A more thoughtful approach is required to attract an audience and keep it reading. Continue reading

By Dan Steiner published March 31, 2020

How to Create a Persuasive About Us Page that Converts [Examples]

Lots of companies dismiss their About Us pages, pasting a boilerplate description and calling it a day. They forgo the benefits of doing it better. If your brand has fallen into that default mode, pivot now. Continue reading

By Mike Murray published March 19, 2020

Rise Up in Google SERPs With the Right SEO Website Content

Zero-click searches, sponsored listings, featured snippets, and more. With all that happening on Google, how can your content battle search engine results pages? Put on these SEO boxing gloves. Continue reading

By Julia McCoy published March 10, 2020

5 Ways to Create the Most Valuable Content for Your Audience

For consumers to view your content as trustworthy and engaging, it must be valuable and reliable. How do you do that? Let’s explore. Continue reading

By Aleh Barysevich published February 25, 2020

7 Free Keyword Research Tools for Content Marketers

Can we finally take it easy on keywords? Not really. Analyzing keywords offers ideas for content that’s relevant to searchers and shows gaps your content could fill. Here are seven free SEO tools to help. Continue reading

By Aaron Agius published February 17, 2020

6 Things You Should Stop Doing to Content [Tools]

The most straightforward way to revitalize your content is to jettison things that just aren’t working. Start with these six frequent mistakes – and how to fix them. Continue reading

By Mike Murray published February 12, 2020

How to Use SEO to Boost Branded Keyword Rankings on Google

Don’t be deceived by the low-hanging SEO fruit for branded keywords. Follow a deliberate plan of attack for those more difficult branded keyword SEO opportunities to gain even higher rankings and receive more search traffic. Continue reading

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