White Paper and eBook Library

The Content Marketing Institute is pleased to partner with thought leaders to bring you sponsored white papers that are relevant to content marketers.


logoAcrolinxBlack_new_March20162018 Report: How Top Businesses Approach Content Creation

Based on a survey conducted with over 250 global content professionals, this report is loaded with information about today’s content creation practices and goals. Download the report and learn what we discovered, including some of the world’s major brands’ top content priorities in 2018, the challenges they face, and how they solve them.

View Here



pace_no_tagline_120Brand Attachment

Consumers will encounter thousands of brands in a lifetime but will develop meaningful attachments to only a few of them, and there is a proven science to it. This paper will explain how brands move from transactional loyalty to a new realm of unbeatable, unmatched and irreplaceable true customer brand attachment.

View Here


Do you have a white paper you want to add to this library?
Contact CMI Sales: cmisales@ubm.com to learn more about this sponsored opportunity.


ion_logo_2018_scribble_live Content Experience Impact and the Buyer’s Journey

Sponsored by ion interactive, the 2018 Demand Metric benchmark study “Content Experience Impact and the Buyer’s Journey” explores how effectively marketers use content to influence and support the buyer’s journey, a key success factor in marketing.

View Here