Stories By Mike Murray
Expect SEO in 2023 to be more nuanced than ever. Creating helpful content remains the best SEO strategy. And paying extra attention to these eight areas will help your content remain (or become) a digital marketing powerhouse.
Are you ready for Google’s helpful content update that rolled out this month? If you’re focused on the right things, you’re already in a good position for success.
If you don’t proactively troubleshoot or actively execute your SEO plan, you won’t get the organic traffic your site deserves. Here are 11 quick hits to create a successful SEO plan.
Whether you craft words for B2B or B2C audiences, the challenges can be many. This diverse set of tips, tools, and resources are designed to help from creation to revision to publication and everything in between.
With its MUM algorithm, Google aims to give searchers what they want more often. That could be a win for content marketers who keep up. Here’s what you need to know about MUM and other SEO developments in 2022.
Google keeps changing SEO page title tags. It’s hard to predict what text the search giant will use if it modifies yours. Give your pages titles a better chance of appearing as you intended by following these suggestions.
If an older blog post still brings in traffic, do you really want to get rid of it? Here’s what to consider in deciding and how to make those older URLs still effective and helpful for visitors.
Even if you consider link building a tedious, painful, test of patience, you still need to do it. It’s necessary to compete in search engines and extend the content marketing reach of your brand.
Explore these key tactics, tools, and time savers to make putting together the SEO puzzle easier and help you shine when it comes to sharing your performance data.
Don't expect 2021 to bring relief from the merciless slide of organic content down search engine results pages. But with a little attention to these 21 SEO tips, tactics, and trends, you can protect your rankings – and even gain an edge.
You publish first-rate content that Google should love. But that may not be enough. Other SEO factors matter too. Let’s explore five scenarios to help you boost your search engine result page rankings.
Zero-click searches, sponsored listings, featured snippets, and more. With all that happening on Google, how can your content battle search engine results pages? Put on these SEO boxing gloves.