5 Ways to Encourage Customers to Share your Content: What should you do when your best customers aren’t listening anymore? Stop talking and let your customers do the talking instead. Download 5 Ways to Encourage Customers to Share Your Content to learn ways to engage and motivate your existing brand fans, and create new ones in the process.
The Rich Media Revolution: Why the Path to Engagement Begins and Ends with Online Video. Nothing beats online video when it comes to reaching new audiences, driving a higher level of engagement, and cutting through the clutter of competing messages. In this Digital Clarity Group paper, analyst Allen Bonde explores the new formula for engaging in the rich media world and lays out the business case for investing in video marketing.
7 Characteristics of Great Marketing Content: Great marketing content helps you forge lasting bonds with your target audience, and helps your company stay relevant in today’s hyper-competitive world. Discover the top seven characteristics – and seven best practices for developing content that resonates with your target audience, no matter where they are in the buying cycle.
Target Account Marketing: Delivering on the Promise of Account-Based Marketing. You know that not all accounts are equal. The smartest marketers are adopting a new strategy—Target Account Marketing—to pursue their most valuable accounts and increase efficiency. Download this white paper to learn how Target Account Marketing aligns sales and marketing by focusing on the accounts that matter. Convert more. Win more.
Fueling the Journey: Moving Customers through the Online Purchase Funnel with Content. Quality content is central to your marketing plan’s success. Content is the fuel that generates awareness, creates consideration, drives conversion and builds advocacy for your product or service. This Ebook helps you understand how content fuels the customer journey, shows you how to measure content marketing’s effectiveness, and offers hands-on tips for generating positive ROI through content. Every business needs to know these techniques.
How to Improve Content Marketing Results with Predictive Models: Identify the right recipients, and you’re more likely to get your message across and improve marketing ROI. Traditional audience analysis tools are helpful to a point, but predictive analytics do more. They provide customer insights that quickly show you who to include or exclude from each campaign. Request the How to Improve Content Marketing Results with Predictive Models white paper to learn more.
Unlocking the Power of Multimedia Content: Competition for audience attention is fierce these days. For PR and Marketing professionals, crafting a story that stands out can be a daunting challenge. However, utilizing multimedia offers a greater advantage to targeting specific audiences and increasing long term visibility. Photos, videos, and social media create enriching content that engages readers and drives conversation. Download this eBook to learn more.
Content Marketing: Don’t Sweat it, Automate it: Learn the tactics to manage the real “work” of content marketing by automating the concept to completion processes. Eliminate email as a collaboration tool. Stop managing by spreadsheets. Get the tips and strategies to save time and aggravation.
Contact Peter Loibl: email@example.com to learn more about this sponsored opportunity.