Solved Mysteries: Tracking Your Content Marketing ROI Justifying spend on content can be hard to prove. But as marketers, we all know how important keeping fresh content ready and updated is for demand generation. Check out Marketo’s newest eBook to learn our tried-and-true process for tracking your content’s ROI and justify spend.
How To Turn One Idea into Multiple Marketing Assets: In this brief, Gihan Perera, Internet coach and author of Fast, Flat and Free, explains how to turn one piece of content into multiple marketing opportunities to suit different audiences, learning styles and technology.
The Definitive Guide to Website Translation: 84% of global consumers are more likely to buy from a website in their own language. So to compete, you must provide content in several languages and for multiple locales. But managing the complexity of multilingual site content can be time-consuming and costly. Get this 138-page ebook for expert tips, best practices, and actionable advice to ensure the success of your website translation projects.