Guidelines for Sharing and Republishing Content

So you want to republish a piece of content from CMI or any of our properties? First off, thanks! We love it when people want to share our stuff.

We have some requests when it comes to how our content gets shared:

Social sharing

Of course, we love when you share our content via social media. If you want this to catch our attention, please use the following Twitter handle and hashtags (across all social platforms):

  • @cmicontent and #cmworld or #intelcontent

Article summaries

Feel free to publish a summary of any of our articles, along with a link to the full piece. And if you include our Twitter hashtag and handles, we’ll help spread the love.

Images and infographics

All images, including our custom graphics, can be included in your published content, as long as you adhere to our Content Attribution Policy (see below).

Full blog posts on the web

We ask that you do not reprint any articles from CMI in full. If you are the author and would like to reuse or repurpose your article, we ask that you abide by the Content Attribution Policy below. In addition,  please do the following:

  • Wait two weeks between the publication date and the time you re-post an article.
  • Include the canonical tag to the article so CMI is noted as the original source: <link rel=”canonical” href=”URL OF BLOG POST”> (or use an appropriate plugin).

Print articles

We allow print publications to repurpose one CMI digital article every six months. Please email Kim Borden (kim [at] contentinstitute.com) for prior approval.

Translation of articles

You are welcome to translate one article from CMI into another language. If you would like to translate additional articles, please email Kim Borden (kim [at] contentinstitute.com) for additional details.

Content Attribution Policy

For summaries, social sharing, reprints, and images, we ask that you adhere to the following guidelines.

1) Cite Content Marketing Institute as the original source.

2) Link to the source on CMI:

  • Article/blog post summaries and print articles:  Link to the URL of the original article.
  • Images: Link to the URL where our original image is stored.
  • Embedded infographics, video and SlideShares: Embed the original infographic, video, or presentation using the provided embed code.
  • Content that is gated (content that we ask people to sign up for): Link to the landing page, not the PDF.

Any questions on CMI’s republishing guidelines? Send them to Kim Borden: kim [at] contentinstitute.com.