As a content marketer, do you have the following questions:
- How many marketers are using content as part of their marketing strategy?
- What tactics are content marketers using most often? Which do they find to be the most effective?
- What social media distribution channels are marketers using?
- What percentage of the marketing budget is spent on content marketing?
- What is the biggest challenge most marketers are facing?
Get answers to these and more in our annual content marketing research, which now includes both B2B and B2C.
- B2B Enterprise Content Marketing: 2013 Budgets, Benchmarks and Trends — North America (Published April 2013)
- B2B Software Content Marketing: 2013 Budgets, Benchmarks and Trends — North America (Published April 2013)
- Content Marketing in the UK: 2013 Benchmarks, Budgets, and Trends (Published March 2013)
- Content Marketing in Australia: 2013 Benchmarks, Budgets, and Trends (Published February 2013)
- B2C Content Marketing 2013: Benchmarks, Budgets and Trends – North America (Published November 2012)
- B2B Content Marketing 2013: Benchmarks, Budgets and Trends – North America (Published October 2012)
- B2B Content Marketing 2012: Benchmarks, Budgets and Trends (Published December 2011)
- B2B Content Marketing: 2010 Benchmarks, Budgets and Trends report (Published September 2010)
- B2B Content Marketing 2010: Large Organization Report (Published January 2011)
- B2B Content Marketing 2010: Mid-Size Organization Report (Published January 2011)
- B2B Content Marketing 2010: Small Organization Report (Published January 2011)
- B2B Content Marketing 2010: Agriculture Report (Published January 2011)
- B2B Content Marketing 2010: Computing/Software Report (Published January 2011)
- B2B Content Marketing 2010: Manufacturing Report (Published January 2011)
- B2B Content Marketing 2010: Professional Services Report (Published January 2011)
Additional Research
Looking for additional content marketing research? Check out these posts that cover other research.
