Search Results for: blog guidelines

Content Marketing with Blogs: Guidelines to Save You Time and Get Better Results

Published: 2010-10-29

Are you blogging but are struggling with getting ideas, keeping up with writing or drawing attention or traffic to your blog? If so, you sound like most of the bloggers  I know. There is no doubt that blogging takes time … Continue reading

So You Want to Blog for CMI – Blogging Guidelines

Published: 2010-06-26

Thanks for your interest in blogging for Content Marketing Institute! We love connecting with writers who can help us fulfill our mission: advancing the practice of content marketing. CMI envisions a world where marketers create, distribute, and maintain content that … Continue reading

How to Integrate Guest Blogging Into Your Content Marketing Strategy

Published: 2017-09-15

Is your content marketing strategy missing the guest-contributed content piece of the puzzle? Learn more about why your content published on third-party sites can make a critical difference – and how to get started. Continue reading

How to Give Your Best Blog Posts New Life (Even When Your URLs Don’t Cooperate)

Published: 2017-03-10

What if your best blog posts could do even better? After a site audit and review of Google Analytics, we created a system for republishing the best – from updating the original to creating a variation on a theme. Here are the steps. Continue reading

Blogging Trends That Bring Content Marketing Down to Business

Published: 2017-01-11

What are the latest trends in blog creation and usage? How should they impact your organization? Look at the findings from Orbit Media’s blogger survey, and get tips to take full advantage of this still-powerful channel. Continue reading

Blog FAQ

Published: 2016-07-21

Have a question about the CMI Blog? Please find all the most frequently asked questions here. Can’t find your answer here, please feel free to contact us Blog Authors The magic behind the Content Marketing Institute (CMI) is our talented … Continue reading

The Ultimate Blog Marketing Checklist: 65 Tips, Tools, and Resources

Published: 2016-06-13

Starting to explore blog marketing, looking to spruce up your existing blog, or ready to take your efforts to the next level? Follow the 65 tips, tools, and resources on this handy checklist to support your journey to blogging success. Continue reading

Brand Guidelines to the Rescue for Clear, Consistent Stories [Example]

Published: 2016-03-24

Branding is much more than a swoosh, swirl, or other visual fingerprint. Discover how Cleveland Clinic elevated its branding to new heights with a robust guide to support the complex requirements of a content-powered brand. Continue reading

How to Take Advantage of the Latest Blogging Trends

Published: 2015-11-08

What role should blogging play in today’s content marketing strategy? Learn the latest trends and the potential impact on your blog from a recent Orbit Media survey. Plus, get tips to take full advantage of this still-powerful channel. Continue reading

How to Structure Your Business Blog Posts to Maximize Conversions

Published: 2015-10-08

You want the content to achieve something. You want to increase your conversions – to put a direct value on the time invested in blogging. Writing blog posts for conversions requires a subtly different approach. Here’s how. Continue reading