By Robert Rose published August 16, 2019

The Weekly Wrap: Data Makes Content Marketing Better

In less time than it takes the Kardashians to pick a fight, Robert Rose dishes all about data this week. He reveals a tactic missed by many, converses with a Content Marketer of the Year finalist, and shares a content idea you can use.

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By Robert Rose published August 9, 2019

The Weekly Wrap: It’s Time to Do Something About Diversity

In this episode, Robert Rose explores the strength that comes from diverse voices, talks with Sydni Craig-Hart about multicultural marketing, and offers a fresh take on creating – rather than stealing – an audience.
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By Robert Rose published August 2, 2019

The Weekly Wrap: For Unskippable Content, Focus on Quality Things

Robert Rose explains why websites must be more than a collection of content “things,” using Staples’ new magazine as an example; quizzes marketer and recovering politician Jim Kukral on becoming “unskippable;” and points out a must-have checklist for creating quality content.

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