Forget the never-ending conversations about AI-created content this week. We look to news from YouTube you may have missed – and share why you should consider it. Continue reading
5 Tools to Make a Big Impact With a Small Content Marketing Budget [Sponsored]
With the right free or low-cost tools, cash-strapped content teams can still make a big marketing splash. Learn how to produce great content with little to no money. Continue reading
How To Amplify Your Podcast (Beginner, Intermediate, and Advanced Ideas)
Before you hit the record button again, think about doing more with each podcast episode. The name of this show is amplification. Here’s how to get started. Continue reading
18 Blogs, Social Media Posts, Podcasts, and More We’re Thankful For This Year
On this day devoted to gratitude in the United States, the CMI team shows their appreciation for some of the blog and social media posts, audio, and video that inspired us in this challenging year. Continue reading
Brands Buck History, Give Home-Field Advantage, and More [Examples]
Get a glimpse into the innovative ideas coming from Ford with the newest debut of the Bronco, Major League baseball with its fans at home, and more from Whole Foods, Pukka Herbs, and Massachusetts Institute of Technology. Continue reading
Go Behind the Scenes With 3 Finalists for B2B Content Marketer of the Year
What makes a B2B content marketer great? It’s the ability to lead out of the status quo, show how things can be better, and act to make it so. Here’s how the three 2020 B2B Content Marketer of the Year finalists did it. Continue reading
5 Content Lessons From John Krasinski’s Some Good News
Ever have a good idea but not the time to do it? That was John Krasinski. But then the pandemic hit and he had the time to create the Some Good News series. Here are five content lessons learned while watching the eight episodes.
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3 Secrets to Writing Better Video and Audio Scripts [Examples]
Robert Rose never became Billy Joel. But his post-college life in LA did lead to a lot of scriptwriting. Now, he shares why (almost) every good video, podcast, presentation, etc., should have a script and how to write it successfully. Continue reading
How to Make a Weekly Podcast: A Step-by-Step Guide
The Weekly Wrap’s Robert Rose is often asked how much work does it really take to manage a podcast. Now, he takes you behind the scenes through his process and details the time and tools he uses. Continue reading
6 B2B Brands That Put the Creative in Their Content Marketing [Examples]
Valuing creativity makes a marked difference in B2B content marketing success. Here are six examples from the past year to inspire your B2B creativity in 2020 – and get your brand to appreciate creativity.
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