Kristen Lunman is a senior marketing professional specializing in digital and agile marketing. Kristen is an advocate for businesses using video as a medium for content marketing and blogs regularly to communicate the benefits of a comprehensive video strategy. Kristen is the Director of Marketing at Wipster, a startup that provides a digital media review and approval platform in the cloud designed for anyone creating short-form video projects. Sign up for your free Wipster account at http://www.wipster.io/. You can follow Kristen on Twitter @KristenLunman.