Stories By Ann Smarty
3 Ways Artificial Intelligence Can Help Your Content Marketing Processes
Though artificial intelligence tools can’t write creatively, they can help your content marketing processes. Here are three ways and five tools to be more productive.
Is There Such a Thing as the Best Word Count for SEO?
Does word count matter? It doesn’t really. But content quality certainly does. Here are five ways to improve the quality, from structure to fresh sources, and more that will make your content more attractive to search engines and users.
How To Make Content a More Effective Part of Your Sales Funnel
High rankings and lots of traffic to your content don’t cut it. You must go the extra mile to integrate your content ideation and creation processes into your brand’s sales funnel. Here are five steps to take.
3 Pre-Launch Steps To Make Your Content Project Stronger
Before you publish a content project, do your competitor and promotional research and you’ll get better results when you launch.
Use Internal Links to Get a Better Reception From Search Engines and Readers
Would you like to generate more blog traffic from search engines? Would you like new visitors to read other content on your site? You can do that with this low-hanging fruit solution.
How to Create Winning Sales-Enablement Content
To increase sales, many businesses invest more in marketing or hire more salespeople. But there’s a more affordable – and fundamental way: Create more effective sales-enablement content.
How to Make Sure Your Email Pops Up in Your Subscribers' Inboxes
Yes, you need a clickable subject line and effective copy. But before your recipients can get to all that, they need to see your email. Here’s how to make that happen.
How to Drive Organic Clicks and Leads From Your Instagram Channel
Instagram doesn’t make it easy to get clicks to your landing pages. But these five ideas will help you navigate the channel to get the traffic to your site.
How to Create an Effective SEO Strategy for Your Local Business
Lots of brick-and-mortar businesses have had to digitize their operations to allow online booking, buying, and even services. But other than Google Local, how can you get found? Here are some ways.
How to Create a Performance Dashboard for Your Content Team [Tools]
Too often, content creators are left in the dark about their content’s performance – the very numbers that are monitored to determine how well it’s working. Here are three tools to help you change that.
Make Content Integral to Your Lead Generation
Can content marketing help or even drive your brand’s lead-generation and nurturing strategy?
It sure can. Let’s see how.
What to Know About Google’s FAQ Rich Snippets
Google introduced the rich FAQ snippet on its search results pages. Learn what it is, how it works, and how you can take advantage of the top-of-the page search content feature.