By Patsi Krakoff published October 29, 2010

Content Marketing with Blogs: Guidelines to Save You Time and Get Better Results

Are you blogging but are struggling with getting ideas, keeping up with writing or drawing attention or traffic to your blog? If so, you sound like most of the bloggers  I know.

There is no doubt that blogging takes time and effort, but there are some things that you can do to simplify the process. This post outlines the actual steps to writing and publishing a blog post, including guidelines that can help you save time and maximize results.

I’m a big believer in a process I call COAD, which walks you through the essential steps in creating content that will engage your readers while giving you the tools you need to generate traffic:

  • Content: Edit for quality, write a good headline.
  • Design: format it for easy reading, add images and links.
  • Action: Make it easy for readers to share with others and to read related posts.
  • Outreach: Make to make it easy for the search engines to index your post appropriately

Check out the Brainshark presentation below that will walk you through these steps. You can also:

Author: Patsi Krakoff

Patsi Krakoff, Psy.D., aka The Blog Squad, is a psychologist who works as a content marketing specialist helping professionals create a strong Web presence to get found, get known, and get clients using blogs and social media. Her award-winning blog is at WritingontheWeb. She is author of ContentMarketingwithBlogs and ContentMarketingforOnlineProfits. You can follow her on Twitter at @Patsiblogsquad.

Other posts by Patsi Krakoff

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