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Content Marketing Resources

Looking for the best of CMI? Here is a sampling of some of the most popular content on the site.

E-Books and Templates

Download guidance on content marketing basics and deep dives.

Content Marketing Career Advice, Insights, and Job Listings

Browse career advice, content marketing salary research, and curated job listings.

Content Marketer Mentorship Program

Apply to be matched with a mentor from the CMI community.

Chief Content Officer 

Read the first publication by, for, and about chief content officers and other content leaders. Subscribe to CCO today so you won’t miss a single issue.

What Is Content Marketing?

Wondering what content marketing is all about? Get all the answers here.

How To Get Started With Content Marketing

If you are diving into content marketing, this is the place to start.

Popular Articles and Guides

Content Marketing: The Essential Guide

New to content marketing or looking for guidance on how to refocus your efforts? Get a walk-through of the basic steps.

Top 40+ Blogs and Newsletters Content Marketers Love

You don’t have to rely on Google searches to find helpful and relevant content marketing blogs and newsletters. Try these peer-vetted options.

45+ Podcasts and Video Series Content Marketers Love

Listen to or watch these recommended content and marketing podcasts and video series to strengthen your content and marketing expertise.

The Content Marketing Framework: 5 Building Blocks for Profitable, Scalable Operations

Learn about the five critical components of a successful content marketing strategy.

How To Write a 1-Page Content Marketing Strategy: 6 Easy-to-Follow Steps

Without a written strategy, your content marketing won’t reach its potential. Here’s how to create one people will actually read and follow.

Launch Your Own Content Marketing Program

Follow this series of easy-to-complete, practical exercises to establish a scalable content marketing program from the ground up.

Editorial Calendar Tools and Templates To Help You Master Your Content To-Do List

Make content marketing planning easier with these tools, checklists, and templates.

The Essential Content Marketing Glossary: 50+ Terms You Need to Know

What tactics are used in content marketing? What’s the difference between content strategy and content marketing strategy? How is content marketing performance measured and optimized? You’ll find the answers to these questions – and many others – in this guide.