CMI Webinars

Content Marketing Institute Events

CMWorld_LogoContent Marketing World
September 13-16, 2022 | Cleveland, OH USA

Content Marketing World is the largest gathering of content marketing professionals in the world. Content Marketing World is the one event where you can learn and network with the best and the brightest in the content marketing industry. You will leave with all the materials you need to take a content strategy back to your team – and – to implement a content marketing plan that will grow your business and engage your audience.

Get on-demand access to the 2021 event. Register today!

ContentTech2018-01ContentTECH Summit
March 22-23, 2022 | San Diego, CA USA

Our ContentTECH mission is clear: We want to show how the effective use of technology and better processes can help your strategic efforts to create, manage, deliver, and scale your enterprise content and provide your customers with better digital experiences.

Join us for ContentTECH Summit to learn how new technologies and innovative processes are fundamentally changing what our work will look like in the next two to five years. Attendees of ContentTECH will learn from practitioners and experts in content technology and marketing strategy. The best news? Both speakers and attendees are trailblazing pioneers who are not just traveling the new content roads – but paving them.

Interested in speaking? Submit your proposal by October 18.

image-banner-CMI twitter chats#CMWorld Twitter Chats

Want to discuss the latest trends in content marketing and get advice from some of the experts? Each week join CMI (@CMIContent) and a guest as we discuss key content marketing topics. Simply follow #cmworld on twitter to join the conversation.

Full schedule and more info here.

Content Marketing Institute LogoContent Marketing Awards

The Content Marketing Awards are presented and owned by the Content Marketing Institute to recognize and award the best content marketing projects, agencies and marketers in the industry each year. The 2021 Content Marketing Awards include 85 categories recognizing all aspects of content marketing, from strategy to distribution, from design to editorial. The Content Marketing Awards program is the leading international awards program for corporate content creation and distribution.

See the 2021 award winners here.


Conversation, personalization and humanization: How our marketing must change in 2022

Wednesday, January 19, 2022 | 2:00 PM ET/11:00 AM PT | Free Webinar

Audiences today expect more. And as marketers, it’s time to stop talking about how we need to change and start becoming the change. The good news is that creating content experiences our audiences will love, is easier than ever. And a whole lot more fun.

Join CMI and the VP of Content Marketing at ON24, Mark Bornstein, for “Conversation, personalization and humanization: How our marketing must change in 2022” and learn simple ways to make profound changes in the way you connect with your target audiences, including:

  • Moving from static to active content experiences
  • How to find “their” voice, instead of being focused on yours
  • Creating conversational marketing
  • How to personalize content at scale

Your channels may be digital, but your audience is still human, and the “humanness” of your marketing will determine the success of your business. Register now and learn how.

Register Now

Masters of Content

Wednesday, January 26, 2022 | 2:00 PM ET/11:00 AM PT | Free Webinar

Learn from the best of the best in our new webinar series, Masters of Content. We’ll present practical case studies that can be applied to your content marketing strategies and help you create your own success stories.

To kick off the series, we’ve invited the award-winning team at MSPC Agency to take us through three case studies showcasing how out of the box thinking helped their clients overcome the creative challenges of the pandemic and produce noteworthy results.

They’ll share:

  • How compelling testimonial videos were created for Biologics by McKesson using patient-provided devices without in-person shoots
  • The enterprise content campaign to celebrate U.S. Bank clients via organic social posts, videos, and web articles for Small Business Week
  • The content strategy that allows 3M to reach production employees who have limited email access at work with a quarterly print magazine

After MSPC’s presentation, CMI’s Chief Strategy Advisor, Robert Rose, will share a framework for overcoming content challenges. He’s building a special toolkit to help you and your team get started. This is a special exercise normally reserved for Robert’s consulting clients, but he’ll share it all here, just for you.

So, register today and get your 2022 started off right!

Register Now