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William Beutler

William Beutler

William Beutler is the president of Beutler Ink, a strategic creative agency that helps companies, organizations, institutions, and individuals improve Wikipedia on topics they care about. For more about the intersection of Wikipedia and business, Beutler Ink publishes a newsletter, WikiWise.

Stories By William Beutler

how-to-work-with-wikipedia-editor

How To Work With Wikipedia Editors To Successfully Update Your Content

September 6, 2023
William Beutler
Editing and updating your brand-related Wikipedia pages isn’t easy. But with these tips, you can learn how to work with Wikipedia editors to improve the chances of your requested changes being accepted.
wikipedia-page-published

What You Need to Know to Get a Wikipedia Page Published

May 13, 2020
William Beutler
Getting a Wikipedia article published about your company or topic related to your business isn’t easy. To help, here’s what you need to know about what the volunteer-operated encyclopedia is looking for and the right way to go about it.