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Ted Karczewski

Ted Karczewski

Ted Karczewski is the Marketing Content Specialist at Skyword and the Managing Editor of the Content Standard. He focuses on increasing awareness around Skyword’s content marketing platform and services through consistent brand messaging. Most recently he worked on Skyword’s "Rising Above Big Data" eBook. Follow him on Twitter and pitch stories here.

Stories By Ted Karczewski

6 Steps to a Data-Driven Content Marketing Strategy

June 30, 2014
It's challenging to build relationships with customers you've never met in person, but that's exactly what marketers today are faced with. Big data can be the solution -- if you have the right framework in place to make it actionable. Get 6 steps to a data-driven content marketing strategy.