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Sydni Craig-Hart

Sydni Craig-Hart

Is your organization looking to gain market share and deepen loyalty with small businesses, women, or minorities? Sydni Craig-Hart is CEO and co-founder of Smart Simple Marketing and a 4th generation entrepreneur. Since 2006, her multi-award-winning team, having worked with over 11,000 small businesses in 79 different industries, has been helping progressive brands to drive engagement with sought-after, growing market segments through results-driven, inclusive content marketing solutions. If you want to increase the value of existing-customer spend, recapture marketing investments, grow customer lifetime value, or decrease churn, connect with Sydni on LinkedIn to discover how her team is doing this for companies like Facebook, Google, LinkedIn, and more. Be sure to ask Sydni for a copy of their best practices case study.

Stories By Sydni Craig-Hart

create-customer-centric-content

Why You’ll Never Create Customer-Centric Content Unless You Focus on Inclusivity and Empathy

November 7, 2022
Your customers are changing. They aren’t going to accept excuses about insensitive campaigns or lack of diversity in your content. That’s why you need to L-I-S-T-E-N now.
multicultural-marketing-get-started

Multicultural Marketing: Why You Need to Get Started

December 17, 2018
Don’t launch a campaign only to have to issue an apology because your company offended a group in your target audience. Multicultural marketing isn’t an option. It’s mandatory for any business that wants to retain and grow its audience.