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Kristen McCabe

Kristen McCabe

Kristen is a marketer at G2 Crowd who calls both Chicago and Australia home. Her background includes marketing, events, and public relations across various industries including film, publishing, professional associations, and tech. Also an actor, Kristen applies the craft of acting to the profession of marketing to create content that is honest, sincere, and authentic. Find Kristen on Twitter @AusmericanGirl or LinkedIn.

Stories By Kristen McCabe

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6 Ways to Use Reviews in Your Content and Pitfalls to Avoid

June 26, 2018
Third-party review sites can be your unending content recipe book. They are your golden ticket to efficient content that converts. Explore six ways to use reviews in your content and how to avoid the pitfalls.