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John Hanson

John Hanson

John Hanson is CMI's audience development manager. He serves as the system administrator for our email/automation and CRM systems, managing internal subscriber and attendee data. Follow him on Twitter at @JPHAutomation and on LinkedIn.

Stories By John Hanson

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6 Great Email Lessons From the GDPR Deluge of 2018

June 28, 2018
No, this isn’t another article on GDPR compliance. It’s about the six do’s and don’ts learned (or relearned) from the GDPR-compliance inbox stuffing.

10 Questions You Should Answer Before Evaluating Marketing Automation Vendors

September 5, 2017
Don’t rely on marketing automation vendors to become the experts in your business processes, people, systems, and data. Get your house in order first. Answer these 10 questions before you evaluate marketing automation providers.