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Stories By David Wogahn

5 Surprising Ways to Use Amazon to Further Your Content Marketing Goals

Amazon.com's reputation for low prices and vast selection overshadows the richness and depth of its community. But here are five ways you can put that community to work for your content marketing efforts -- and you don't even have to write a book.

How Content Marketers Can Reach a Larger Audience by Redefining the E-Book

If the goal is to produce content that gets found, read, and shared, then content marketers can't ignore mobile devices and online bookstores. Making your e-book available in retail stores can expand your audience, and maybe even your bottom line. Here's a look at a few examples of the redefined, modern e-book.