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David Wogahn

David Wogahn

David is a 20-year advocate of content marketing and brand publishing and co-founder of eBook agency Sellbox. In 1995 he co-founded his first content marketing venture which helped university athletic departments establish their own media outlets on the Internet (now part of CBS Sports). David lives at the intersection of technology and publishing by helping companies, associations and publishers navigate and profit from the eBook revolution and content marketing. Follow him on Twitter @Wogahn.

Stories By David Wogahn

5 Surprising Ways to Use Amazon to Further Your Content Marketing Goals

June 12, 2012
David Wogahn
Amazon.com's reputation for low prices and vast selection overshadows the richness and depth of its community. But here are five ways you can put that community to work for your content marketing efforts -- and you don't even have to write a book.

How Content Marketers Can Reach a Larger Audience by Redefining the E-Book

April 23, 2012
David Wogahn
If the goal is to produce content that gets found, read, and shared, then content marketers can't ignore mobile devices and online bookstores. Making your e-book available in retail stores can expand your audience, and maybe even your bottom line. Here's a look at a few examples of the redefined, modern e-book.