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Stories By Camella Mendez

3 Ways to Prepare Your Content Marketing for Facebook Graph Search

Facebook's new feature, Graph Search, could signify a monumental shift in the way people search for information online. Learn why it promises to be an especially powerful tool for marketers and 3 ways to optimize your content marketing for the shift.

How To Use Instagram for Content Marketing

It may be a young platform, but there's a case to be made for B2B companies to get involved in Instagram right from the start. Use these ideas, examples, and tips to determine if Instagram is a good fit for your content marketing efforts.

How to Create Content Partnerships that Build Ethical Links and Authority

Quality is still essential. Here are tips on how content marketers can effectively (and safely) link build in today’s post-Penguin SEO landscape, using quality content and by forming long-term content relationships.