By Jodi Harris published September 27, 2021

Content Marketers Share Their Best Networking Tips for In-Person and Virtual Events

People are innately wired to connect and develop relationships – it’s one of our most fundamental needs as humans.

Face-to-face networking at industry events is fundamental for professional survival. (And advancements in virtual events mean face-to-face is no longer synonymous with in-person.)

Whether in the same physical or digital space, you can gain valuable contacts at conferences.

Of course, not everyone is a networking natural; and even the most socially adept conversationalists can struggle to find the right people to talk with, strike up and sustain useful conversations, or turn sparks of interest into solid business opportunities after the event is over. Continue Reading

By Content Marketing Institute Team published September 24, 2021

3 Hot Takes: A Real Reel on Instagram, an Award Mockumentary, and a Meta Podcast

This week, the NAACP gets real (in Reels) with its latest public service campaign. A creative awards program shows the humor in excuses with mockumentary-style videos. And Flipboard finds a fresh angle for a new podcast.Continue Reading

By Ann Gynn published September 23, 2021

Punch Up Your Writing With These 4 Power-Packed Tips

By Raechel Duplain published September 22, 2021

How To Document Your Content Marketing Workflow

By Ellie Mirman published September 21, 2021

How To Do a Competitive Content Marketing Analysis

By Fi Shailes published September 20, 2021

Hear This: Social Listening Can Help Differentiate Your Brand’s Content

By Content Marketing Institute Team published September 17, 2021

3 Hot Takes: LEGO and JPMorgan Chase Sizzle, Doritos Fizzles

By Ann Gynn published September 16, 2021

Why These Post-Pandemic Content Marketing Tips Are the Worst

By Robert Rose published September 15, 2021

Solve 3 Puzzles in 1 Content Strategy [Video Series]

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