Let’s face it: Instagram requires a lot of work. To succeed, you’re expected to live and breathe the platform 24/7.
But what if I told you about tools that don’t require a 24/7 commitment but make it seem like you operate the account all day and night.
Ever since Instagram opened its API to developers in its marketing partner program, third-party apps allow you to schedule Instagram posts. Let’s go through seven of them.
When I transitioned from a career as a journalist to one as a content marketer, I knew I’d have to refresh and refocus my knowledge base. But it took a minute to grasp how many new skills I would need to master before successfully applying years of editorial experience to the challenges and opportunities digital marketers face.
Sure, the mechanics of crafting a compelling story to engage an audience are universal, but the purposes and strategies that drive the creative process differ, as do the tools and processes used to govern and execute them.
Bringing my skill set up to speed is a continual learning experience. It’s one that content marketing teams can relate to, considering the rapid pace of change in digital media technology, let alone ever-shifting consumer trends, behaviors, and preferences.
