7 Generative AI Prompts To Help Your Content Marketing Workflows
AI tools generated a nauseating amount of attention this year. But now’s not the time to get sick of it. Instead, consider these seven helpful prompts to make generative AI...
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Forget Likes and Downloads: This Is 2024’s Ultimate Marketing Metric
The debut episode of CMI’s series What’s New features an old marketing metric that's back in a new way for 2024. Robert Rose explains why it’s hot once again –...
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10 Content Marketing Articles Readers (Like You) Loved This Year
Short on time? Here’s a cheat sheet for the 10...How To Tame Content Tasks With These 5 ‘Cheat Codes’ [AI Not Required]
Working with generative AI tools can help, but they aren’t...How Content Helped ServiceNow Grow From Startup to Global Brand
Six years after Richard Murphy created a thought leadership strategy...
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Big Brand Content Examples That Shine, Charm, and (Sadly) Bore
Get three hot takes in emoji form about content from Toyota, KitchenAid, and United Airlines. Then, delve deeper into what worked and what didn’t.
Marketers vs. Marketer With an AI Assist (Spoiler: Everybody Wins)
Can an AI-assisted marketer working alone create a better campaign than two experienced marketers drawing on their human expertise? We put it to the test. Find out who won —...
New Study Reveals Clear Writing Tips for B2B Marketers
Plain language brings a power too few decision-makers appreciate. This study proves that clear communication can attract a B2B audience and make them more likely to convert. Plus, get the...