Events

CMI Webinars

Content Marketing Institute Events

WebContent Marketing Master Classes 2014

The Content Marketing Master Class will send you home with the strategy and know-how you need to create exceptional content that will engage your audience and grow your business. You’ll have a chance to learn from and interact with many of today’s top content strategists who have had a hand in shaping the industry into what it is today.

ContentTECH_logoContentTECH 2015
February 25, 2015 at 10 AM EST – VIRTUAL EVENT

It’s back! Join us again for ContentTECH – a FREE one-day event dedicated to how you can be more successful with your content marketing through the latest technology. Mark your calendars now and join us on February 25, 2015 at 10 AM EST and get your content marketing technology fix!

Register now and save the date for this FREE one-day technology event!

sydney_newContent Marketing Sydney 2015
March 16-18, 2015 – Sydney, AUS

Content Marketing Sydney is the largest gathering of content marketing professionals in the world. We are thrilled to be returning to Australia for a third time. This year, Content Marketing Institute is partnering with Campaign Asia Pacific to bring you an event with outstanding impact.

singapore_newContent Marketing Singapore
March 19, 2015 – Singapore

Further to the success of our inaugural Content Marketing Singapore conference, this year Campaign Asia-Pacific is partnering with the Content Marketing Institute, to deliver you an event with outstanding impact. The event will bring together 200 CMOs and senior marketing professionals for cutting edge insights, sessions and workshops to learn about the practice of content marketing – from strategy to content creation to content distribution to metrics and measurement.

ICC_LogoIntelligent Content Conference 2015
March 23-25, 2015 – San Francisco, CA USA

The Intelligent Content Conference (ICC) is the 7th annual gathering of the best and brightest content professionals on the planet. Join us in San Francisco March 23-25, 2015 to connect with a diverse mix of peers and learn from a variety of experts. You’ll learn about the topics, standards, methods, and technologies utilized today to enable intelligent content solutions. And you’ll have fun doing it!

CMWorld_LogoContent Marketing World 2015
September 8-11, 2015 – Cleveland, OH USA

Content Marketing World is the largest gathering of content marketing professionals in the world. Content Marketing World is the one event where you can learn and network with the best and the brightest in the content marketing industry. You will leave with all the materials you need to take a content strategy back to your team – and – to implement a content marketing plan that will grow your business and engage your audience.

Registration will open December 1, 2014.

#CMWorld Twitter Chats

Want to discuss the latest trends in content marketing and get advice from some of the experts? Each week join CMI (@CMIContent) and a guest as we discuss key content marketing topics.

Simply follow #cmworld on twitter to join the conversation. Full schedule and more info here.


CMI Webinars

Facebook Ads: Target the Right People with the Right Message at the Right Time — and CONVERT!
Wednesday, December 03, 2014 | 2 PM ET/11 AM PT | Free Webinar

You see others benefitting from Facebook, but it just doesn’t lead to a positive ROI for your business. Regardless of what many will tell you, there is no easy button with Facebook — you aren’t guaranteed success by posting a certain way at a certain time and using a certain template. How you achieve success will be unique to your business. That said, there are several tools that the pros use, but you aren’t. The secrets to your success on Facebook are found within these tools. Learn about these tools and more with our special guest Jon Loomer, Facebook Marketing Strategist.


Is Content Marketing Collapsing Under its Own Weight?
Wednesday, December 10, 2014 | 2 PM ET/11 AM PT | Free Webinar

Marketers are in the midst of a content marketing arms race. More content is being created every day, and a myriad of technology options make it easier than ever to efficiently distribute that content to broad audiences.

But as it becomes easier to distribute content, more of that content is failing. According to new research from TrackMaven, a growing majority of professional marketing content fails to have an impact. In other words, marketers have become very good at distributing content, but not very good at creating content that is worth distributing.

In this webinar, Andrew Davis and Ian Walsh will outline and debate how we got to today’s tipping point for content marketing.They will also present data and case studies showing marketers how to get their content strategy back on line – starting at the content creation stage.

If you missed a webinar in the last 90 days check out our webinar page for a list of our available on demand offerings.

For webinars older than 9o days, please be sure to sign-up for access to our webinar archive where you can download full presentations and transcripts.