CMI Webinars

Content Marketing Institute Events

ICC_Logo_TMIntelligent Content Conference 2018
March 20-22, 2018 | Las Vegas, NV

ICC 2018 Las Vegas is the one content strategy event specifically designed for marketing practitioners. Our goal is the movement away from the copy/paste mentality of most marketers, toward a format-free, modular and single-source approach to content creation and distribution.

We’ll be offering courses ranging from beginner to advanced, served to you from the leading practitioners, consultants and authors from around the world. So whether you don’t have a clue where to start (we have you covered there) or are looking to optimize your already wicked content strategy, we have an ICC session for you. Registration is now open!

Content Marketing Institute LogoContent Marketing Awards

The Content Marketing Awards are presented and owned by the Content Marketing Institute to recognize and award the best content marketing projects, agencies and marketers in the industry each year. The 2018 Content Marketing Awards include 92 categories recognizing all aspects of content marketing, from strategy to distribution, from design to editorial. The Content Marketing Awards program is the leading international awards program for corporate content creation and distribution. Call for entries open now!

CMWorld_LogoContent Marketing World 2018
September 4-7, 2018 – Cleveland, OH USA

Content Marketing World is the largest gathering of content marketing professionals in the world. Content Marketing World is the one event where you can learn and network with the best and the brightest in the content marketing industry. You will leave with all the materials you need to take a content strategy back to your team – and – to implement a content marketing plan that will grow your business and engage your audience. Call for Speakers 2018 is now closed!  No late entries will be accepted.

Registration for CMWorld 2018 is now open!

image-banner-CMI twitter chats#CMWorld Twitter Chats

Want to discuss the latest trends in content marketing and get advice from some of the experts? Each week join CMI (@CMIContent) and a guest as we discuss key content marketing topics. Simply follow #cmworld on twitter to join the conversation. Full schedule and more info here.

CMI Webinars

Audience First: 12 Steps to Guide Your “Heroes” on Their Journey
Wednesday, March 28, 2018 | 2:00 PM Eastern Daylight Time | Free Webinar

Here’s the worst-kept secret in marketing: Your audience doesn’t care about your products and services. They care about themselves. That’s why content marketers who want results must make their audience – not their brand – the hero of every story. Yet the pressure to promote brand and products can seem relentless. An audience-journey model, based on the classic hero’s journey, can help you resist that pressure by aligning your content with your audience’s needs. Tune in to this webinar for Carlijn Postma’s step-by-step guide to making the model pay off for your audience and, ultimately, your brand.

Missed a webinar?  Please be sure to visit our webinar page for our on demand options.