Chief Content Officer (CCO) is the print and digital magazine offered by the Content Marketing Institute that is published every other month.

CCO_Dec14_CovCCO is the first globally-distributed magazine devoted to the fast-growing, evolving field of content marketing. It is written by, for, and about the most innovative, influential global content marketers.

 

The magazine showcases how content marketers are finding success in the field, focusing on the tools, technologies and processes they use to help marketers learn new publishing skills and apply lessons to their own organizations.

 

CCO is available in both print and digital editions. The print edition is FREE to anyone in the continental United States and is mailed every other month as it is published. The print edition is also available internationally for a small one-time shipping and handling fee (this fee is non-refundable).  Every issue of CCO is available in a free digital edition.

 

PC/Mac Digital Edition

Downloadable PDF (for mobile download)

 

Interested in Advertising in CCO? Please contact Peter Loibl at Peter [at] contentinstitute.com for more information.

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RECENT HIGHLIGHTS

By Clare McDermott published January 9, 2015

The Wizard of Moz Talks SEO and Shares Tips for 2015

Rand Fishkin, founder of Moz, a leading inbound marketing software company, and host of Whiteboard Fridays, answers questions about what he wishes marketers understood about search and SEO, and shares tips for upping your game in 2015. Continue reading

By Roanne Neuwirth published January 5, 2015

Start Small to Show Content Marketing Value to Your C-Suite

C-level execs reluctant to support content marketing? Don’t waste time creating big plans. Jump in, start small, and show some early results. Catch the eye of your C-suite without requiring large-scale resources or buy-in up front.

  Continue reading

By Clare McDermott published December 30, 2014

19 CCO Articles in 2014 That Every Marketer Should Read

Over the last 12 months, CCO magazine doubled down on content marketing strategy for executives. Its editor shares her favorite articles as well as a few behind-the-scenes publishing debates, and why she had to watch Netflix for work.
Continue reading

By Clare McDermott published December 23, 2014

Star Shares What Content Marketers Can Learn From The Entertainment Industry

Academy-Award winner Kevin Spacey opens up about nurturing creatives in the entertainment industry, collaborating with non-media brands, and crafting binge-worthy stories. He also shares why the distribution platform no longer matters. Continue reading

By Robert Rose published December 22, 2014

What’s Next for Content Marketing? You.

To succeed, marketers must step out of the shampoo-rinse-repeat cycle of chasing campaigns, and create value separate and distinct from the brand. As such, content marketers may be poised to become the change agents of this decade. Continue reading

By James Dillon published December 9, 2014

Build it? Buying Niche Media May be Better

When you need a new table, you don’t head to the hardware store to buy the lumber. You know the experts do it better. So why isn’t your brand seriously considering a ready-made option for your content marketing foundation? Continue reading

By Steve Smith published December 7, 2014

Visual-Merchandising Secrets for Better Content Engagement

Good visual merchandisers have a big impact on sales when they think traffic flow, color, signage, packaging and more. Use their tips and our favorites to transform your content’s presentation and you could see double-digit effects. Continue reading