Strategy

How Content Strategy and Content Marketing Are Separate But Connected

What is the difference between content marketing and strategy? In this popular post, Robert Rose explains how these two disciplines are related – and why it matters.

RELATED ARTICLES

By Gina Balarin published December 1, 2020
Activating Empathy: How to Manage It, Measure It, and Market With It
By Ann Gynn published November 23, 2020
How to Do Inclusive Content That Helps Your Audience and Business
By Ann Gynn published November 11, 2020
How a Digital-First Content Strategy Can Help Print [Winning Example]
By Robert Rose published November 10, 2020
What You Need to Know About the Data Party Game
By Jodi Harris published November 3, 2020
7 Content Experts Share What Matters Most in 2021

More Articles ►

DISCOVER MORE FROM CONTENT MARKETING INSTITUTE

Content Marketing World
ContentTECH Summit
Content Marketing Awards
Content Marketing University

WORKING WITH US

Contact Us
About Us
Advertisers/Exhibitors

FOLLOW CONTENT MARKETING INSTITUTE ON SOCIAL

Copyright © 2021 Informa PLC Informa UK Limited is a company registered in England and Wales with company number 1072954 whose registered office is 5 Howick Place, London, SW1P 1WG. VAT GB365462636. Informa UK Limited is part of Informa PLC.