Stay on top of the latest news, research, emerging innovations, and hot creative trends in the ever-evolving world of content marketing.
News and Trends
Being a bigger company doesn’t mean bigger content marketing success. New research finds many enterprise marketers label their content strategies as average. Learn their challenges, budgets, tactics, distribution channels, and more.
Editor's Picks
How Hard Is It To FInd Content and Marketing Jobs (and How Much Should They Pay)?
Are marketers satisfied? Is generative AI really taking over? What factors influence compensation? Get the answers here, then download CMI’s 2025 Career Outlook for Content and Marketing, which includes salary numbers.
B2B Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2025 [Research]
What do the top-performing B2B marketers do? How is generative AI being treated in content programs? What content types dominate this year’s list? All those questions and more are answered in CMI’s just-released annual B2B research.