Stop wondering if AI-related tools will replace the need for you to create content. Start taking steps to work in a world that includes AI-created content. Continue reading
Looking for a Content Marketing Job? Follow This Advice To Get Noticed
Lost your content marketing job? Worried about a potential layoff? Or just looking for a new role?
Follow these job search tips and story-driven approaches to get recruiters’ attention and get a new job you’ll love.
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Forget the Resume – Use Content Marketing To Land a Job
Turn a job loss into a content marketing journey to create a personal brand that helps land your next job. Dennis Shiao tells how he did it and what he wished he knew then and what he knows now. Continue reading
How a Mentorship Program Can Help Both Mentors and Mentees
Mentoring has short- and long-term benefits for both mentors and mentees. Learn why from both perspectives and how to foster a positive professional mentorship in your own life. Continue reading
The New Chief Content Officer: Why the Job Description Must Change
Content leadership today covers more than marketing. The chief content officer (regardless of the actual title) guides the content that makes up every experience a customer, audience member, or prospect has with your brand. Use this updated job description to find the right leader – or as a guide to becoming one. Continue reading
7+ Skills Every Content Marketer Needs To Be Great
Marketing leaders share the most important skills and backgrounds for a successful content marketer. How well does your resume measure up? Continue reading
Content Marketers: Here’s How To Ask for (and Get) the Salary You Want
Most content marketers believe they deserve a higher salary, according to research. You’re more likely to get one if you build your pitch based on real results you’ve achieved for your employer. These tips from your marketing peers will help you make your case. Continue reading
LinkedIn Users Bring Crying and More Personal Content, Should You?
Was that post from a CEO crying as he talked about laying off employees too personal for a platform like LinkedIn? Use that incident to trigger a conversation about who you want to be and what you want to post on the platform. Continue reading
Content Marketers Share Salaries, Career Paths, and More in 2023 [New Research]
Over 1,000 content marketers reveal their salaries, career paths, working conditions, and more. Find out what they had to say in CMI’s Content Marketing Career & Salary 2023 Outlook. Continue reading
How To Battle Imposter Syndrome on Your Content Marketing Team
Imposter syndrome affects as many as eight in 10 people. Given that, your content marketing team most likely feels its impact. Here’s how to recognize it, overcome it, and mitigate its impact on your organization. Continue reading
