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10 Steps To Optimize Images for SEO

Words get all the attention for SEO. But images are important, too. Consider these 10 tips to make your images shine in the eyes of search engines and users.
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AI Text-to-Image Generators: Job Killers or Friendly Robot Assistants?

Do text-to-image generators spell the end for creative careers? Or will AI images become just another tool in the creative palette? Either way, now’s the time to start figuring out some answers. The hosts of The Creative Show are here to help.
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How To Ensure Optimal Visual Experiences Across Devices

Maximizing your content resources by adopting the COPE method – create once, publish everywhere – is a smart decision. Even smarter? COPE-M. It’s critical to ensure a great visual experience on every device.
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Try These 5 YouTube Video Tips and See If Your Results Improve

Doing the same things again and again while expecting different results never leads anywhere good. So, stop creating and promoting videos the way you’ve been doing it and start trying out these expert principles for video marketing growth.
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How To Avoid Common Slip-ups With Your B2B Social Ad Creative [Examples]

Stop creating one-star social ads for your five-star content promotions. Check out these tips with examples from brands that know how to do it.
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9 Visual Content Tips and Examples From Creative Brands and Experts

Each visual content asset or experience tells a story. Are visual assets communicating what your brand wants? More importantly, do they deliver what your audience wants?
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What Your Brand Can Do To Win the Instagram Game

Given how Instagram controls its algorithm to surface content on the platform, what is a marketer to do? It turns out a lot and it boils down to these two things.
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8 Content Marketing Examples To Inspire Your Best Work [E-Book]

Ease your creative struggles and sharpen your tactical execution by learning from these winning content marketing brands.
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5 Lessons on Creating Video Like a Pro Even If You’re Just Starting Out

Andrew Davis walks you through his video creation process from start to finish. He also shares tech tips and tactical shortcuts to level up your content without maxing out your video budget.
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Steer Clear of Overused Stock Photos With These Planning Tips and Resources

Sourcing and organizing images take time, and it’s tempting to rely on popular stock photography sites. But with a bit of planning, you can build your own image library – and find less stereotypical options when you do need a stock image.
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Hot Takes on 3 Content Gifts from LinkedIn, Lifetime, and Peloton

Read our hot takes on LinkedIn’s new streamlined live video and newsletter features for content creators, Lifetime’s mini-movie makeover featuring Monique Coleman, and a Peloton employee’s moment in the spotlight.
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8 Fresh Content Types for 2022

Like content, content types can also go stale – or at least become less tasty – to consume. These eight formats can help attract and engage your audience members who prefer visuals over text-dominated content.