Writers spend most of their time writing, but they and the entire team need to make sure there is ample time to promote – to extend the reach of their content. CMI takes you behind the scenes to share how we do it.

The Weather Channel can literally save lives by sharing information on social media. Go behind the scenes with its social media specialist to learn what they do, why they do it, and how live-streaming can be done effectively.

Mark Hamill is social media savvy (though he says he’s a neophyte). Read about his foray into the Twitterverse and the lessons he’s learned from his successes and wrong turns, including the trailer mistake for Star Wars: The Force Awakens.

Have you tried putting together a list of top industry influencers? Curating and publishing this list can create a lot of exposure for your blog. This tutorial will walk you through the process.