By Aaron Agius published December 7, 2018

7 Content Marketing Tasks to Automate Right Now

Marketing automation is no longer optional – it’s a mainstay of modern marketing. Here’s help on where to get started. Check out these tools to automate the mundane and free you to think more strategically. Continue reading

By Shane Barker published December 3, 2018

12 Expert Ideas to Improve Your Content Marketing for Better Leads

Done strategically, content marketing is a good way to generate leads in a cost-effective way. If lead generation is a goal of your brand, read on for a dozen ideas on how to do it well from industry experts. Continue reading

By Olga Rabo published November 29, 2018

9 Font Hacks for Instagram Stories You Should Know

If you’re a brand trying to stand out in the Instagram Stories crowd, you need to fill your toolbox with options. Here are nine lesser-known font hacks to get your Stories better visibility. Continue reading

By Clare McDermott published November 26, 2018

5 Research Options You May Never Have Considered for Your Content

You don’t need to execute a traditional survey-based study to freshen up your content marketing. Think outside the check box and let your data-freak flag fly. Consider one of these five options from studious to quirky. Continue reading

By Jodi Harris published November 19, 2018

Non-Gaming Brands Find Value in the Twitch Audience

Twitch executive shares insights on tapping into the huge audiences for livestreaming video for gamers without alienating the core fan base or losing brand identity. Continue reading

By Jodi Harris published November 16, 2018

How to Survive the Ongoing Confusion With SEO

In CMI’s Mastering Content Marketing video series, Courtney Cox Wakefield, Children’s Health digital marketing manager, shares her view of the latest search trends, and what they hold for content marketing. Read on (and watch too). Continue reading

By Mike Murray published November 14, 2018

Page Load Time: Is It the SEO Rankings Culprit?

You could have page load issues, but that deficiency might not be to blame for your Google keyword rankings. Check out the load-time grades for four Fortune 500 sites and learn what other factors may have more power over their rankings. Continue reading

By Mike Murray published November 8, 2018

15 Search Intent Tips, Examples, and Resources for SEO Keywords

If you want to leverage search intent with SEO keywords, it’s best to balance the methods with the false hopes. Here is a closer look at types of user intent keywords and some advice to help your keyword choices. Continue reading

By Lisa Murton Beets published November 7, 2018

The One Thing Manufacturing Content Marketers Must Do Now [New Research]

Too many manufacturing organizations are still talking about themselves in the content they create. That’s just one of the findings of CMI’s newly released research, Manufacturing Content Marketing 2019: Benchmarks, Budgets, and Trends. Continue reading

By Aleh Barysevich published November 2, 2018

4 Steps to Speed Up Your Website and Look Better to Google

Even if you can boast of impeccable content marketing skills and strategy, a slow-loading blog with poor user experience can cost you a fortune – from visitors and Google. Do a checkup on your website, following these four tips. Continue reading