Our own little content marketing industrial revolution is happening. We’ve moved the content creation process from the craft workshop to the high-volume assembly line. But we shouldn’t be treating content like a Ford Focus. Continue reading
Cognitive Content Marketing: The Path to a More (Artificially) Intelligent Future
How much time does your team spend discovering keywords; planning, personalizing, and automating content; and more? Imagine if a machine performed the majority of the activities and a marketer’s role was to enhance rather than create. Continue reading
