Search Results for: organic search

5 Major Content Marketing Problems (with 5 Helpful Solutions)

Published: 2013-07-13

Content marketing can be extremely complex. But marketers themselves are often to blame for a lot of the problems they encounter. Check out these 5 content marketing problems complete with 5 solutions that can keep the issues from hindering your ability to create epic content. Continue reading

Optimize Your Content Marketing Strategy with 8 Keyword Tracking Tips

Published: 2013-05-23

If the success of your content marketing strategy is in any way dependent on your search engine optimization and search engine rankings, explore these 8 tools and tactics for tracking your keywords. Continue reading

8 Ways to Transform Events into Powerful Content Marketing

Published: 2013-05-06

Find out how to create powerful content marketing from your organization’s events to build your brand and drive engagement before, during, and after events. Continue reading

How Your Branded Content Can Thrive on Tumblr

Published: 2013-04-08

Find out how your branded content can thrive on Tumblr. The social media site allows sharing of all types including links, music, photos, quotes, text, and video and ranks right behind Facebook in terms of visitor engagement. Continue reading

Upgrade Your Content Strategy: 3 Brand Builders

Published: 2013-04-05

If you’re ready to upgrade your content strategy — or create one from scratch — use these 3 considerations to keep your business in line with content marketing best practices. Continue reading

Video Content Marketing: 4 Elements of An Effective Strategy

Published: 2013-03-22

Video may be among the fastest-growing content marketing tactics, but even the top 100 brands sometimes can get stuck at just dozens of views per video. Take a look at how to juice your video content marketing strategy. Continue reading

Create Branded Content to Show Your Company Culture: 7 Steps

Published: 2013-03-21

Most people don’t much care what you’re trying to sell or how great it is. They just need to like you. Use these 7 steps to create branded content that showcases what’s engaging about the personality of your company. Continue reading

12 Tips for Keyword Selection to Guide Your Content Marketing SEO

Published: 2013-01-28

You can get a lot more out of search engine optimization — with just a bit more effort. Use these 12 tips for keyword selection to guide your content marketing SEO. Continue reading

7 Reasons Why Your Blog Is Not Generating Leads

Published: 2012-12-27

Blogging and inbound marketing aren’t working for a huge percentage of marketing agencies and “consultants.” Find out why your blog isn’t generating leads. Continue reading

Mining Data for the Right Content Marketing at the Right Time

Published: 2012-11-21

In this interview, Julie Fleischer, Director of CRM at Kraft Foods, reveals how this powerhouse brand mines data and monitors trends to create content that people want to spend time with, again and again. Continue reading