The blogosphere is a noisy, congested space where everyone is shouting at the top of their lungs trying to get noticed. Here is a 4-step blog marketing plan to ensure your next post will be a stand-out success.

We've all heard the theory: It's easy to hire good content writers because traditional media outlets are letting so many of them go these days. Unfortunately, this isn't always the case. Find out how to hire effective content marketing writers and editors.

All in all, 2013 has been an exceptional year for well-produced books filled with fresh insights from both established authors and newcomers. Add these 12 content marketing books to your holiday gift list. Any one would be a great resource for advancing your skills and achieving greater success in your content marketing efforts.

Find out more about how content strategy and content marketing are separate, but connected. The two are related, and there's often significant overlap, but as we begin budgeting and planning for 2014, it's well worth outlining where the differences lie, so that we can resource our strategies effectively.

These days it is essential for marketers to consider how readable their content is on tablet screens. For content marketing design best practices, try these 3 guidelines for creating eBooks that will work well on tablet devices and smartphones.

Content marketing productivity involves more than just creating great content. Here are the essentials on how an idea dashboard can help you track and apply the good ideas you find in the blog posts you read each week.

Where do eBooks fit into your content strategy? They're all the rage, so it's time to find out. Here's a primer on the key skills you need to create a killer corporate eBook.

One of the things I love about content marketing is that there is always something to learn. Each year -- in fact, each month, week or even day -- I discover some new nugget of knowledge that helps me to my job better. So, I asked our contributors, "What is…

SEO web writing is important, but the surrounding hype and bad practices surrounding it is about to burst. Content marketing is more effective.

Continuing our series on content marketing examples, we head next to eNewsletters. They are a staple for many marketers. According to the B2B Content Marketing: 2010 Benchmarks, Budgets and Trends report, 61% of B2B marketers use eNewsletters as a tactic. Want to see some companies that are doing this well?…

Some things amaze me, like this year's social media and content marketing predictions list.  What does one sent email and two tweets equal?  Over 100 predictions from 60+ of the best and the brightest in marketing, content marketing, custom publishing and social media.  No kidding!  Just check out this list…