By Dennis Shiao published January 1, 2020

7 Helpful Social Media Marketing Tips for 2020

In the new year, how can your business and personal brands get the most out of social media? Here are seven helpful takeaways culled from CMI’s 2019 posts to give you a head start on 2020 social media marketing. Continue reading

By Kim Moutsos published December 31, 2019

Why We Are Still Talking About Email in 2020

Remember when the excitement over an email notification prompted a movie with Tom Hanks and Megan Ryan? Now, email notifications get routinely ignored and funneled into spam folders. And yet, we just can’t quit email. Continue reading

By Mike Murray published December 25, 2019

7 SEO Myths About Google Keyword Rankings

SEO misconceptions abound in the marketing world. Although there may be a little truth in them, it’s best to understand the nuances if you want better Google rankings. Here’s what you should know about seven of those myths. Continue reading

By Andre Oentoro published December 18, 2019

9 Must-Use Apps to Spice Up Your Instagram

One-third of the most-viewed Instagram Stories are told by businesses. How can your brand up its game on the visual social media platform? These nine Instagram-focused photo, video, and content management tools may help. Continue reading

By Aleh Barysevich published December 4, 2019

21 YouTube SEO Tools to Boost Your Video Rankings

If don’t optimize your brand’s videos for the world’s second largest search engine, you aren’t getting their full ROI potential. Get them to rank and attract more viewers who are interested in your content with these 21 tools. Continue reading

By Bryan Arnott published November 27, 2019

What This Agency Did to Rank Its Blog at the Top of Google (Case Study)

Ranking at the top of Google search results is challenging for every content marketer. This case study from a 2019 Content Marketing Agency of the Year shows how they did it (and you can too). Continue reading

By Ann Gynn published November 26, 2019

How 7 Brands Are Using Text and Social Messaging Apps for Content Marketing

You can’t overestimate the power of a positive one-to-one relationship with your audience. That’s why discerning content marketers evaluate the power of direct messaging via text and social media. Find out what seven brands learned.

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By Ann Smarty published November 21, 2019

How to Use Images to Increase Search Visibility and Get More Clicks

Visuals are increasingly becoming an organic search competitive advantage on Google. Follow these three tips to ensure that your site is ready and eager to deliver visuals that attract searchers and improve your click-through rate. Continue reading

By Ann Gynn published November 20, 2019

Stop Wanting to Be Liked (Instagram Is Doing It For You Anyway)

What’s a content marketer to do with the news Instagram is piloting elimination of public “like” counts in the United States? Take it as an opportunity to strengthen your overall social media program. Continue reading

By Dmitry Dragilev published November 18, 2019

How to Use Facebook Ads to Promote Your Content

Sure, publishing a post to your Facebook page might get some views. But you didn’t create the content for only a few people. Maximize your reach with Facebook ads. Here’s a step-by-step process to do it the smart way. Continue reading

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