Ready or not, the new year is on its way. Keep your content maturity on pace with innovation, and your efforts on track with your competition with this content marketing toolkit full of our best tips, checklists, and templates.
Marketers have become successful at making the case for content. Now we need to slow down so we can get better at it. Learn how to run more successful, scalable, and strategic operations with CMI’s new Content Marketing Framework
One of our favorite things about CMI is our team. While a number of us are based in Cleveland, our team is spread all around the world. Stephanie Stahl Managing Director As managing director of Informa Connect's martech group, I lead our marketing, insights, and innovation portfolios, which includes the…
Want an in-depth look into relevant content marketing topics? These original Content Marketing Institute e-books are a great place to start. Featured Content Marketing Career and Salary Outlook for 2024 Find out how your salary stacks up against others in similar content marketing roles and geographical regions so you can…
Given that the average B2B firm wastes 25 cents of every dollar it spends on content, making your content operations more efficient isn’t something to do someday. It's something that you need to act on today. Start with these 3 ways.