Search Results for: content creation

User-Generated Content: Let Your Fans Do Content Creation Work for You

Published: 2020-09-21

Content creation is hard. But you don’t have to do all the heavy lifting on your own. Let your fans and followers put all their passion, knowledge, and artistic talent on display for others to see, learn from, and enjoy. Continue reading

Your Get-it-Done Guide to Content Creation Outsourcing

Published: 2019-05-15

Outsourcing content creation is a great option for marketers who don’t have enough time, experience, or in-house talent to execute all their ideas. Use these tips to find, vet, and onboard the best writing partners for your content. Continue reading

Tech Content Marketers Talk Content Creation Challenges, Tools, and Trends [New Research]

Published: 2019-03-06

Sixty-eight percent of tech content marketers named creating content that appeals to multiple roles as their top challenge. Find out what else they had to say in Technology Content Marketing 2019: Benchmarks, Budgets, and Trends. Continue reading

Actor Brings Community Model to Content Creation

Published: 2018-05-25

Actor Joseph Gordon-Levitt details how a career dry spell led him to build something few startups and brands ever achieve: a thriving online community that not only pays for itself but also shares the wealth with its contributors. Continue reading

Content Creation Robots Are Here [Examples]

Published: 2017-11-12

What’s the role of bots (AI) in content creation? A growing one. From corporate earnings reports to election results coverage and even reports from the Olympics, high-profile media are using them, and brands are too. Continue reading

Will Artificial Intelligence Replace Manual Content Creation?

Published: 2017-03-23

It’s tough to envision a machine generating great content ideas, not to mention creating that content. Or so you might think. Machines are already writing content – and they’re pretty good at it, but they’re missing one thing.

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How to Make Content Creation the Star Quarterback

Published: 2016-10-28

Content marketing is a team sport. Measurement, distribution, and technology all have roles to play, but high-quality content creation, like the quarterback, has a disproportionate effect on content marketing’s success (or failure). Continue reading

3 Customer Research Tactics to Help Content Creation

Published: 2016-09-21

Companies focused on their customers are 60% more profitable than ones that aren’t customer-centric. Imagine what could happen to your marketing if your content was customer-focused. These three steps can help you do that. Continue reading

Why Automation Is the Future of Content Creation

Published: 2016-07-14

A machine-based approach to content creation is the only way you can meet the ever-changing content needs of your audience and proliferation of channels they use to consume it. The future demands structured reusable content. Continue reading

Out of Ideas? 13+ Tools to Spark Content Creation

Published: 2016-03-09

At one point, I didn’t have enough ideas to produce new, engaging, and relevant content. I’m sure you can relate. I created an idea-generation tool kit. Now, I want to share over 13 of the tools to help you when your ideas have dried up. Continue reading