Search Results for: copywriting

48 Content Writing Examples, Tools, Tips, and Resources

Published: 2015-05-06

Does your audience eagerly anticipate your content? Learn how to create the most consumable content with these helpful lessons on powerful and effective text with seven real-life examples, 10 tips, and many more tools. Continue reading

How to Write Content That Engages Mobile Readers

Published: 2015-04-15

Your responsive website’s spectacular mobile design means you’re prepared for Google’s new emphasis on mobile-friendly search results, right? Wrong. You’re neglecting the most critical feature – mobile copywriting. Yes, it’s a thing. Continue reading

A Cornucopia of Content Marketing Inspiration

Published: 2014-11-27

To show our thanks for the resources that help us stay informed, the CMI team shares a list of those we rely on to support our content marketing (and personal) missions. We couldn’t do our jobs without these influencers and resources. Continue reading

The Visual Content Inspiration You Need: Standout Examples

Published: 2014-09-12

Successful content marketing doesn’t just involve writing and technology decisions. Strong Images are also essential. We asked our panel of CMI blog contributors, training instructors, and Content Marketing World speakers, “What’s the most innovative or interesting example you’ve seen of visual content marketing?” Take a look at the standout examples of visual content they find worthy of praise. Continue reading

The Content Marketing Myths We’ve Left Behind: Do You Still Believe?

Published: 2014-09-05

With the spirit of innovation in mind, we share some evolutionary insights from a few of CMI’s blog contributors, training instructors and Content Marketing World speakers. Find out how they answered the question: What’s one thing you believed about content marketing that you no longer consider to be true, and what changed your mind? Continue reading

Tricks That Will Bring Treats to Your Content Marketing Toolkit

Published: 2014-08-29

All content marketers should have a trick or two they can use to address their toughest business challenges. Whether you need to produce more content, create more engaging or effective content, optimize your workflow or otherwise streamline your efforts, these ideas from the content marketing toolkits of industry experts are sure to do the trick. Continue reading

Finding the Right Content Marketing Measurement Tools: Expert Advice

Published: 2014-08-08

When you are trying to prove that your content marketing brings value to your business, you need clear evidence of what’s working, and what isn’t — and accurate measurement is really the only way you are going to get it. Get advice from industry experts on finding the right content marketing measurement tools and tactics. Continue reading

How to Find the Right Writer for Content Creation

Published: 2014-07-20

Many B2B organizations are outsourcing content creation to stay in step with consumers’ voracious appetites for relevant news, information, and advice. CMI asked a group of blog contributors, Online Training instructors, and Content Marketing World speakers for tips on vetting writers. Find out how to find the right writer for your content creation needs. Continue reading

Blog Marketing: 4 Steps for Drawing Attention to Your Posts

Published: 2014-04-13

The blogosphere is a noisy, congested space where everyone is shouting at the top of their lungs trying to get noticed. Here is a 4-step blog marketing plan to ensure your next post will be a stand-out success. Continue reading

Content Marketing Online Training and Certification

Published: 2014-02-25

ACCELERATE YOUR CONTENT MARKETINGWITH BEST-PRACTICE TRAINING If you need to accelerate your content marketing and increase its impact, CMI can help. Our Online Training and Certification program provides you with … Continue reading