Will my certification expire if I do not renew my annual subscription?

While your certificate of completion would be dated to show when you completed the required courses, your certification itself never expires. You can look at CMI’s Online Training & Certification program much like you would the certification for a CPR … Continue reading

Who are the instructors?

Instructors are best-in-class content marketing practitioners, authors, and educators who have been hand-selected by the CMI team to participate in this program.  Ardath Albee, Andrew Davis, Doug Kessler, Michael Brenner, Todd Wheatland, Arnie Kuenn, and Margot Bloomstein are just a … Continue reading

Will all the current lessons be available when I enroll?

Yes. All lessons are available to you as soon as you subscribe. As new lessons in the curriculum become available, your subscription will allow you to immediately access those, as well.  

Is there a specific timeline for having to start or complete a lesson?

=No — the program is designed to let you work through the materials at whatever pace — and in whatever order — is most comfortable and convenient for you. And you can revisit completed materials whenever you’d like, for as long as your … Continue reading

Can I earn badges as I progress?

Yes. As you complete the required lessons in each track (i.e., a group of related lessons), you’ll earn badges that you can share on your website, social media profiles, or anywhere else you’d like to post them.

What do I have to do to receive certification?

To earn your certificate of completion, you must complete all the current required lessons and pass the associated exams. When you have met those requirements, you automatically receive your certificate with a date of completion on it.

What’s the best way to keep my certificate current?

We recommend keeping your subscription current, year after year. Content marketing is a constantly evolving discipline, so the curriculum is built to evolve and expand to meet emerging educational needs. As update lessons and add new ones, keeping your subscription … Continue reading

Is this program accredited?

CMI Online Training is not currently accredited by a college, university or other governing body. But rest assured that it is the most comprehensive content marketing training available.  

How does subscription work? What are my payment options?

Subscriptions grant you access to our Training program for a full year and can be paid with a credit card. If you need to make other payment arrangements, please contact us.  

Why should I invest $995 for this training program when so many are free?

There are a ton, and we mean a ton, of resources out there to help you learn about how to improve your content marketing.  Many of them are free, including lots of resources we have on the Content Marketing Institute … Continue reading