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The Universe of Events: The Ultimate Guide to Event Marketing [White Paper]

It’s crucial — today more than ever — to be smart about how events fit into your marketing mix. Which means, your event strategy has to be light-years ahead to win your customer’s attention.

We’re here to help. Read our newest, and most comprehensive event marketing guide to discover:

  • How to build and launch a data-driven events program from start to finish
  • A galaxy of best practices for event promotions, measurement, and the on-site experience
  • Real-life examples, checklists, industry benchmarks, and downloadable templates


View other CMI white papers