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Strategic Guide to DAM Metadata

Unfortunately, many organizations overlook and undervalue all the metadata associated with their digital assets and content. We’ve identified a number of ways this oversight negatively impacts your business as well as 6 clear examples of how you can make use of your metadata for better digital experiences.

Download this guide to learn:

  • 5 areas where missing metadata is detrimental to your marketing and sales efforts
  • 3 obstacles an organization faces creating and managing metadata
  • 6 practical applications and examples for your DAM metadata