The State of Event Marketing in the Technology Sector

70% of B2B marketers say events are their top marketing tactic. This State of Event Marketing study surveyed B2B marketers in the technology sector to learn:

  • How much marketers spend on events – and how their budgets are divided up
  • Marketers’ priorities and challenges
  • Who the decision makers are within organizations for choosing events
  • How tech marketers measure return on investment of each event

Download the whitepaper to gain more insight into this top tactic from the B2B tech marketers’ point of view.


 

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