Stop Killing Your Content:
3 Reasons Your Content Is Falling Flat
Marketers often focus on creating high-quality content without considering how it will be distributed and used. Case in point; while B2B companies spend more than $5.2B on content creation and distribution each year, 70% of that content goes unused by sales. Check out Showpad’s eBook on three inefficiencies to avoid – it’ll help you make sure the money you spend on content is worth it.
Download this eBook and learn to avoid the top three inefficiencies that keep content from living up to its full potential:
- Findability
- Too little quantitative feedback
- Stuck in “analog” mode
