A Blueprint for B2B Design [White Paper]

Over the course of the past 5 years, SketchDeck has worked with hundreds of marketing and design teams, including ADP, Okta, SAP and Instacart, helping organizations scale design and transition to more design-centric cultures. We’re thrilled to share our research, frameworks, and strategies and this free, 22-page whitepaper, packed full of insights into the challenges, approaches, and opportunities across the B2B design landscape.

The blueprint for B2B design includes:

  • What’s driving the demand for B2B design
  • The B2B design pyramid – a new framework to visualize design needs
  • The three challenges companies face executing on everyday design
  • The six -part strategy to effectively scale B2B design within your organization


 

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