Featured White Papers

The Content Marketing Institute is pleased to partner with thought leaders to bring you sponsored white papers that are relevant to content marketers.

How to Overcome Your 2020 Marketing Challenges

To better understand the marketing impacts of the pandemic, we sent out a survey to over 100 marketers with the goal of uncovering their biggest challenges in 2020. We turned our findings into a report that offers tips and best practices to help you stay ahead of the curve.

Download the research report to find out what the top challenges for marketers were and how you can overcome them in 2021.


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Pinterest WANTS to Send You More Traffic

Facebook and other reach and referral traffic continues to sag. We’ll show you why Pinterest is bucking the trend – and it won’t cost you a dime to get your share!

Download this expert guide to get eye-popping đź‘€ results from Pinterest the easy way — no Pinterest experience required.

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2021 Gartner Magic Quadrant for Digital Experience Platforms (DXP)

The Gartner Magic Quadrant for Digital Experience Platforms (DXP) is out, offering an up-to-the-minute, comprehensive report on the state of DXP today. See who the evaluated vendors are in the space, as well as their strengths and cautions—all in one place.

Download your complimentary copy of the 2021 Magic Quadrant report to learn how Acquia has been evaluated with other DXP companies and why we believe Acquia—and our recent acquisitions—stand out.

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Additional White Papers for Marketers

4 Simple Ways to Find Time for Creative Work

How to fuel production without killing creativity.

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5 Elements of Successful B2B Email Marketing

An email marketing campaign is a direct marketing tactic with relatively low costs and potentially high Return-On-Investment.

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5 Steps To Make Google Ad Campaigns Consistently Effective For A Dental Practice

Dental Marketing Guide Series

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DemandGen Report: Content Preferences Survey Report 2019

B2B purchase decisions are becoming more and more complicated making it even more challenging to create content that converts. So where should you invest your content marketing resources?

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Don't Get Left Behind--Find and Hire the Best Teams

Learn how to overcome insufficient resources, skills, and bandwidth to get more work done.

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Guide to Competitive Intelligence

How can you stay ahead of the competition if you don't know what they're doing and where they're going? Are you late to discover when a competitor launches a new marketing strategy or changes a product feature? Are you missing key customer feedback that you could leverage to win against your competitors?

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How to Create Engaging Content for 'Boring' Industries

Start creating interesting content for B2B today.

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Marketing to Medical Group Practices – A Receptive, Powerful Audience

This decision making audience purchases billions of dollars of products and service annually; and not just goods specifically developed for the healthcare industry.

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Report: Conversion Optimization with Shoppable Content

Learn how to convert more visitors with shoppable content

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The Data-Driven Marketer: The Power and Confidence to Let Data Drive Marketing

What is strategic, continuous data management, and what does it really mean to be data-driven?

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