Content Inc. Resources

Resources and Links found at the end of each chapter of Content, Inc.

 

INTRODUCTION

• Claus Pilgaard http://cmi.media/CI-ChiliKlaus
• Malcolm Gladwell, David and Goliath: Underdogs, Misfits, and the Art of Battling Giants, Little, Brown and Company, 2013.
• Peter Thiel, Zero to One: Notes on Startups, or How to Build the Future, Crown Business, 2014.
• Scott Shane, “Failure Is a Constant in Entrepreneurship,” NewYorkTimes.com, accessed April 7, 2015, http://boss.blogs.nytimes.com/2009/07/15/failure-is-a-constant-in-entrepreneurship/
• Jack Wellman, “David and Goliath Bible Story,” Patheos.com, accessed April 7, 2015, http://www.patheos.com/blogs/christiancrier/2014/04/15/david-and-goliath-bible-story-lesson-summary-and-study/#ixzz3H9qKZLbb
• Holy Bible, New International Version, Grand Rapids: Zondervan Publishing House, 1984, 1 Samuel 17.
• Eric Schurenburg, “What’s an Entrepreneur? The Best Answer Ever,” Inc.com, accessed April 7, 2015, http://www.inc.com/eric-schurenberg/the-best-definition-of-entepreneurship.html
• Eric Reis, The Lean Startup, Crown Business, 2011.
• James Andrew Miller and Thom Shales, Those Guys Have All the Fun: Inside the World of ESPN, Little, Brown and Company, 2011.
• “ESPN.com Facts,” accessed April 7, 2015, http://espn.go.com/pr/espnfact.html

 

CHAPTER 1

• Content Marketing Institute and MarketingProfs annual benchmark study on the state of content marketing in North America, the United Kingdom, and Australia http://cmi.media/CI-research
• Chris Ducker http://cmi.media/CI-virtualstaff
• Jess Ostroff http://cmi.media/CI-dontpanic
• Napoleon Hill, Think and Grow Rich, Ralston Society, 1937.
• Grant Cardone, The 10X Rule, Wiley, 2011.
• Stephen Covey, The 7 Habits of Highly Effective People, Free Press, 1989.
• Dr. Gail Matthews, Dominican University Goals Study, 2007, http://www.dominican.edu/academics/ahss/undergraduate-programs-1/psych/faculty/fulltime/gailmatthews/researchsummary2.pdf
• Robert T. Kiyosaki, Rich Dad, Poor Dad, Plata Publishing, 2000

 

CHAPTER 2

• “2 Billion Consumers Worldwide to Get Smart (phones) by 2016,” eMarketer.com, accessed April 18, 2015, http://www.emarketer.com/Article/2-Billion-Consumers-Worldwide-Smartphones-by-2016/1011694
• “Census Bureau’s American Community Survey Provides New State and Local Income, Poverty, Health Insurance Statistics,” census.gov, accessed April 18, 2015, http://www.census.gov/newsroom/press-releases/2014/cb14-170.html
• “Sundance: Sean Baker on Filming ‘Tangerine’ and ‘Making the Most’ of an iPhone,” Variety.com, accessed April 18, 2015, http://variety.com/video/sundance-sean-baker-on-filming-tangerine-and-making-the-most-of-an-iphone/
• “AOL and Nielsen Content Sharing Study,” SlideShare.net, accessed April 18, 2015, http://www.slideshare.net/duckofdoom/aol-nielsen-content-sharing-study
• Don Schultz and Heidi Schultz, IMC—The Next Generation, McGraw-Hill Professional, 2003.
• Robert Rose and Carla Johnson, Experiences: The 7th Era of Marketing, Content Marketing Institute, 2015.

 

CHAPTER 3

• Matthew Patrick, “Draw My life: Game Theory, MatPat and You,” YouTube.com, accessed April 19, 2015, https://www.youtube.com/watch?v=8mkuIP_i3js
• Michelle Phan, “Draw My Life: Michelle Phan,” YouTube.com, accessed April 19, 2015, https://www.youtube.com/watch?v=05KqZEqQJ40
• Bruce Johnston, “How Indium Figured Out Their Social Media Marketing Content,” Practicalsmm.com, accessed April 19, 2015, http://practicalsmm.com/2012/06/25/how-indium-corporation-figured-out-their-social-media-marketing-content/
• CRSA, Inc., “B2B Social Media Case Study Guide: Indium (Manufacturing),” SlideShare.net, accessed April 19, 2015, http://www.slideshare.net/csrollyson/b2b-social-business-case-study-indium
• The Apple History Channel, “Steve Jobs Stanford Commencement Speech,” YouTube.com, accessed April 19, 2015, https://www.youtube.com/watch?v=UF8uR6Z6KLc
• Cal Newport, “Do like Steve Jobs Did: Don’t Follow Your Passion,” FastCompany.com, accessed April 19, 2015, http://www.fastcompany.com/3001441/do-steve-jobs-did-dont-follow-your-passion
• Walter Isaacson, “How Steve Jobs’ love of Simplicity Fueled a Design revolution,” Smithsonianmag.com, accessed April 19, 2015, http://www.smithsonianmag.com/arts-culture/how-steve-jobs-love-of-simplicity-fueled-a-design-revolution-23868877/?no-ist
• “Difference Between Knowledge and Skill,” Differencebetween.net, accessed April 19, 2015, http://www.differencebetween.net/language/difference-between-knowledge-and-skill/
• Doug Kessler, “B2B Content Marketing: Finding Your Sweet Spot,” Econsultancy.com, accessed April 19, 2015, https://econsultancy.com/blog/9279-b2b-content-marketing-finding-your-sweet-spot

 

CHAPTER 4

• CMI resource on audience personas, http://cmi.media/CI-personas

 

CHAPTER 5

• Peter Thiel, Zero to One, Crown Business, 2014
• Karsten Strauss, “YouTube Star Uses Sugar to Attract an Army of Followers,” Forbes.com, accessed April 19, 2015, Http://www.forbes.com/sites/karstenstrauss/2014/08/29/youtube-star-uses-sugar-to-attract-an-army-of-followers/
• Breville Food Thinkers, “Cupcake Piñata Cookies,” How to Cook That, by Ann Reardon and Breville, YouTube.com, accessed April 19, 2015, https://www.youtube.com/watch?v=D_nAfETePR8
• Sam Gutelle, “YouTube Millionaires: Ann Reardon Knows ‘how to Cook That,’” Tubefilter.com, accessed April 19, 2015, http://www.tubefilter.com/2015/01/22/ann-reardon-how-to-cook-that-youtube-millionaires/
• CNBC, Squawk Box interview with Kevin Plank, February 5, 2015.
• “Tilt:definition,” dictionary.com, accessed April 19, 2015. http://dictionary.reference.com/browse/tilt
• Jim Collins, Good to Great, HarperCollins Publishers, 2001

 

CHAPTER 6

• The Nerdist Podcast, Henry Winkler interview, December 15, 2014
• Digital Photography School, accessed April 19, 2015, http://digital-photography-school.com/
• Marie Griffin, “The Idea That Transformed Hoyt Publishing,” AdAge.com, accessed April 19, 2015, http://adage.com/article/btob/idea-transformed-hoyt-publishing/273350/

 

CHAPTER 7

• This American Life, produced by Ira Glass, WBEZ, 2014, http://www.thisamericanlife.org/
• Amanda MacArthur, “An Inspirational Press Release Template from Amazon,” Mequoda.com, http://www.mequoda.com/articles/audience-development/an-inspirational-press-release-template-from-amazon/
• Austin Carr, “The Real Story Behind Jeff Bezos’s Fire Phone debacle and What It Means for Amazon’s Future,” FastCompany.com, http://www.fastcompany.com/3039887/under-fire
• Adele Revella, Buyer Personas, John Wiley & Sons, 2015.
• Todd Wheatland, “The Pivot: 4 Million People Glad Bullas Went Back to Tech,” ContentMarketingInstitute.com, https://contentmarketinginstitute.com/2015/01/the-pivot-jeff-bullas/

 

CHAPTER 8

• Michael Hyatt, Platform, http://michaelhyatt.com/platform
• Michele Linn, “Kraft Foods: Tools to Create the Right Recipe for Your Content Marketing Plan,” ContentMarketingInstitute.com, https://contentmarketinginstitute.com/2013/10/kraft-content-marketing/
• Craig Hodges, “How Kraft Owns the Recipe Business,” KingContent.com.au, http://www.kingcontent.com.au/how-kraft-owns-the-recipe-business-five-lessons-from-julie-fleischer/
• Tom Ewer, “14 Surprising Statistics About WordPress usage,” ManageWP.com, https://managewp.com/14-surprising-statistics-about-wordpress-usage

 

CHAPTER 9

• Mark Levy, Accidental Genius, Berrett-Koehler Publishers, 2010.
• Natalie Goldberg, The True Secret of Writing, Atria Books, 2013.
• Bill Miltenberg, “To Save His Business, Marcus Sheridan Became a Pool Reporter,” PRNews.com, http://www.prnewsonline.com/featured/2012/09/06/to-save-his-business-marcus-sheridan-became-a-pool-reporter/
• Stacey Roberts, “How to Consistently Come up with great Post Ideas for Your Blog,” ProBlogger.net, http://www.problogger.net/archives/2014/02/03/content-week-how-to-consistently-come-up-with-great-post-ideas-for-your-blog/

 

CHAPTER 10

• Sample Editorial Calendar http://cmi.media/CI-caltemplate

 

CHAPTER 12

• “The Huffington Post,” Wikipedia, accessed April 28, 2015, http://en.wikipedia.org/wiki/The_Huffington_Post
• Top 500 Global Websites by Traffic, Alexa.com, accessed April 28, 2015, http://www.alexa.com/topsites/global;3

 

CHAPTER 13

• David Gould, “Content Repurposing: How to Lower Marketing Costs and Expand Audience Reach,” VerticalMeasures.com, accessed April 28, 2015, http://www.verticalmeasures.com/content-marketing-2/content-repurposing-how-to-lower-marketing-costs-and-expand-audience-reach/
• Mike McGrail, “The Blogconomy: Blogging Stats [Infographic],” socialmediatoday.com, accessed April 28, 2015, http://www.socialmediatoday.com/content/blogconomy-blogging-stats-infographic
• Jay Baer, “How to Make 8 Pieces of Content from 1 Piece of Content,” convinceandconvert.com, accessed April 28, 2015, http://www.convinceandconvert.com/content-marketing/how-to-make-8-pieces-of-content-from-1-piece-of-content

 

CHAPTER 14

• CMI Documented content marketing strategy eBook http://cmi.media/CI-documented=
• CMI Influencer marketing eBook and toolkit: http://cmi.media/CI-distribution
• Austin Carr, “Facebook’s Plan to Own Your Phone,” FastCompany.com, accessed April 28, 2015, http://www.fastcompany.com/3031237/facebook-everywhere
• Facebook for Business, “An Update to News Feed: What It Means for Business,” Facebook.com, accessed April 28, 2015, https://www.facebook.com/business/news/update-to-facebook-news-feed
• Mari Smith, Facebook status update, Facebook.com, January 3, 2015, https://www.facebook.com/marismith/posts/10152509018550009
• Jeffrey K.Rohrs, “The Proprietary Audience,” October 25, 2013, accessed April 28, 2015, http://www.exacttarget.com/blog/the-proprietary-audience-aka-no-audience-is-owned/

 

CHAPTER 15

• Enterprise SEO Tools: The Marketer’s Guide available at http://cmi.media/CI-seotools.
• Chad Pollitt’s guide to content promotion http://cmi.media/CI-promotion
• Robert Rose’s full report on content discovery tools http://cmi.media/CI-native
• Eric Enge, “Link Building Is Not Illegal (or Inherently Bad) with Matt Cutts,” stonetemple.com, accessed April 28, 2015, https://www.stonetemple.com/link-building-is-not-illegal-or-bad/
• Nathan Safran, “310 Million Visits: Nearly Half of All Web Site Traffic Comes from Natural Search [Data],” conductor.com, accessed April 28, 2015, http://www.conductor.com/blog/2013/06/data-310-million-visits-nearly-half-of-all-web-site-traffic-comes-from-natural-search/
• Kristi Hines, “4 Ways to Increase Traffic with StumbleUpon,” KISSmetrics.com, accessed April 28, 2015, https://blog.kissmetrics.com/increase-traffic-with-stumbleupon/
• Google Support, “Duplicate Content,” Google.com, accessed April 28, 2015, https://support.google.com/webmasters/answer/66359?hl=en
• Michael Brenner, “Get the Biggest SeO Bang for Your Content Marketing Buck,” ContentMarketingInstitute.com, accessed April 28, 2015, https://contentmarketinginstitute.com/2015/03/brenner-seo-content-marketing/
• Upworthy Insider, “What Actually Makes Things Go Viral Will Blow Your Mind,” Upworthy.com, accessed April 28, 2015, http://blog.upworthy.com/post/69093440334/what-actually-makes-things-go-viral-will-blow-your
• Alexia Tsotsis, “The Most Amazing Press Release Ever Written,” techcrunch.com, accessed April 28, 2015, http://techcrunch.com/2011/01/12/news-about-news/

 

CHAPTER 16

• Content Marketing Playbook https://contentmarketinginstitute.com/2013/11/content-marketing-playbook-connecting-customers/

 

CHAPTER 17

• Moz beginner’s guide to Facebook http://moz.com/beginners-guide-to-social-media/facebook
• The Beginner’s Guide to Vine on Mashable http://mashable.com/2013/12/11/vine-beginners-guide/
• “Quick Guide” Tumblr http://quickguide.tumblr.com/
• The Marketer’s Guide to Medium from KISSMetrics https://blog.kissmetrics.com/marketers-guide-to-medium
• 2014 Content Marketing Institute annual research: https://contentmarketinginstitute.com/research
• Britt Klontz, “How to Keep Facebook Viable as a Content Marketing Platform,” ContentMarketingInstitute.com, accessed April 28, 2015, https://contentmarketinginstitute.com/2014/05/keep-facebook-viable-content-marketing-platform/
• Maeve Duggan, Nicole Ellison, Cliff Lampe, Amanda Lenhart, and Mary Madden, “Demographics of Key Social Networking Platforms.” PewInternet.org, accessed April 28, 2015, http://www.pewinternet.org/2015/01/09/demographics-of-key-social-networking-platforms-2/
• Seth Fiegerman, “Why Google+ Is Splitting into Photos and Streams,” Mashable.com, accessed April 28, 2015, http://mashable.com/2015/03/02/google-plus-changes/
• Craig Smith, “25 Amazing Vine Statistics,” expandedramblings.com, accessed April 28, 2015, http://expandedramblings.com/index.php/vine-statistics/
• Jon Swartz, “Twitter Cofounder Evan Williams Has Plans for Medium,” usatoday.com, accessed April 28, 2015, http://www.usatoday.com/story/tech/2014/12/19/evan-williams-medium-co-founder-twitter-instagram/20320963/
• Jim Babb, “9 Ways the Most Innovative Media Organizations Are Growing,” medium.com, accessed April 28, 2015, https://medium.com/@jimbabb/9-ways-the-most-innovative-media-organizations-are-growing-5ac50d7457d5
• Business Insider, “The 30 Most Popular Vine Stars in the World,” business insider.com, accessed April 28, 2015, http://www.businessinsider.com/most-popular-vine-stars-2014-12#22-us-the-duo-9

 

CHAPTER 18

• Andrew Davis website http://www.akadrewdavis.com/
• Neha Jewalikar, “Are Social Media and Content Marketing the Same?”, radius.com, accessed April 28, 2015, http://radius.com/2014/10/27/content-marketing-social-media-interview-joe-pulizzi-cmi/
• Statistica, “Facts on Trade Show Marketing in the United States,” statistica.com, accessed April 28, 2015, http://www.statista.com/topics/1498/trade-show-marketing/

 

CHAPTER 19

• Liberated Syndicate https://www.libsyn.com

 

CHAPTER 20

• James Dillon, “Should You Buy or Grow a Pineapple for Your Audience?,” ContentMarketingInstitute.com, accessed April 28, 2015, https://contentmarketinginstitute.com/2015/02/buy-or-grow-pineapple-audience/
• Andrew Alleman, “L’oreal Buys Makeup.com for 7 Figures,” domainnamewire.com, accessed April 28, 2015, http://domainnamewire.com/2010/03/04/loreal-buys-makeup-com-for-7-figures/

 

CHAPTER 21

• Ardath Albee,Digital Relevance, Palgrave Macmillan, 2015.

 

CHAPTER 22

• Marc Maron http://cmi.media/CI-WTF
• Pro Publica http://www.propublica.org
• Pamela Muldoon, “How Doug Kessler Went from Limos to Crap to Content Marketing Success,” ContentMarketingInstitute.com, accessed April 28, 2015, https://contentmarketinginstitute.com/2015/03/kessler-b2b-content-marketing-podcast/
• Grant Cardone, “The Seven Secrets of Self-Made Millionaires,” Entrepreneur.com, accessed April 28, 2015, http://www.entrepreneur.com/article/222718
• Rob Scallon, interview by Clare McDermott, February 2015.
• Joe Crea, “Michael Symon Signature Knives Can Be Part of Your Kitchen Tools Later This Year,” Cleveland.com, accessed April 28, 2015, http://www.cleveland.com/dining/index.ssf/2015/02/michael_symon_signature_knives.html
• “Michael Symon,” Wikipedia, accessed April 28, 2015, http://en.wikipedia.org/wiki/Michael_Symon
• Ivan Walsh, “Case Study: How Copyblogger Shifted from Blog Publishing to Product Development,” ivanwalsh.com, accessed April 28, 2015, http://www.ivanwalsh.com/case-study/copyblogger/
• Marc Andreessen, “Why I’m Bullish on the News,” Politico.com, accessed April 28, 2015, http://www.politico.com/magazine/story/2014/05/marc-andreesen-why-im-bullish-on-the-news-105921.html
• CrunchBase, “Mark Andreessen,” Crunchbase.com, accessed April 28, 2015, https://www.crunchbase.com/person/marc-andreessen
• Marc Andreessen, “The Future of the News Business,” a16z.com, accessed April 28, 2015, http://a16z.com/2014/02/25/future-of-news-business/
• Stuart Dredge, “YouTube Star The Diamond Minecart Launches App for his Minecraft Videos,” theguardian.com, accessed April 28, 2015, http://www.theguardian.com/technology/2014/nov/28/youtube-minecraft-the-diamond-minecart-app
• IAB, “Native Advertising Report,” iab.net, http://www.iab.net/nativeadvertising
• Hexagram, “State of Native Advertising Report,” hexagram.com, accessed April 28, 2015, http://stateofnativeadvertising.hexagram.com/
• Terri Thornton, “Native Advertising Shows Great Potential, but Blurs Editorial Lines,” pbs.org, accessed April 28, http://www.pbs.org/mediashift/2013/04/native-advertising-shows-great-potential-but-blurs-editorial-lines092/
• Benjy Boxer, “What Buzzfeed’s Data Tells Us About the Price of Native Advertisements,” Forbes.com, accessed April 28, 2015, http://www.forbes.com/sites/benjaminboxer/2013/09/10/what-buzzfeeds-data-tells-about-the-pricing-of-native-advertisements/
• David Amerland, “How Native Advertising Is Going to Change Marketing in 2014,” Socialmediatoday.com, accessed April 28, 2015, http://www.socialmediatoday.com/content/how-native-advertising-going-change-marketing-2014-video
• Mitch Joel, “We Need a Better Definition of ‘Native Advertising,’” hbr.org, accessed April 28, 2015, https://hbr.org/2013/02/we-need-a-better-definition-of/
• Adweek, “The 4 Major Digital Ad Formats Face Off,”adweek.com, accessed April 28, 2015, http://www.adweek.com/news/advertising-branding/4-major-digital-ad-formats-face-161667
• Michael Winkleman, “Branded Content Trends in 2014,” commpro.biz, accessed April 28, 2015, http://www.commpro.biz/marketing/branding/branded-content-trends-2014/
• Seth Price, “The Craft of Marketing Podcast,” Kickstarter.com, accessed April 28, 2015, https://www.kickstarter.com/projects/sethprice/the-craft-of-marketing-podcast

 

CHAPTER 23

• Lucas Cruikshank https://www.youtube.com/user/lucas
• David Seah http://davidseah.com
• Razor Social http://razorsocial.com/
• Gary Vaynerchuck http://vaynermedia.com
• Greg Ng http://www.freezerburns.com/
• LEGO http://www.lego.com/en-us/club
• Red Bull Media House http://www.redbullmediahouse.com/
• RockandRollCocktail.com http://rocknrollcocktail.com/blog/
• The Good Life Project http://www.goodlifeproject.com/about/)
• Fold Factory https://www.youtube.com/user/foldfactory
• STACK Media http://www.stack.com/
• PewDiePie https://www.youtube.com/user/PewDiePie
• EvanTubeHDhttps://www.youtube.com/user/evantubehd)
• Glossier https://www.glossier.com
• Emily Ryles, “Joy Cho of Oh Joy!,” theeverygirl.com, accessed April 28, 2015, http://theeverygirl.com/joy-cho-of-oh-joy
• Jane Buckingham, “5 Career Questions with Oh Joy!,” Glamour.com, accessed April 28, 2015, http://www.glamour.com/inspired/2014/03/job-advice-from-oh-joy-blogger-joy-cho
• Stephanie at Design Sponge, “Biz Ladies Profiles: Joy Cho of Oh Joy!,” design sponge.com, accessed April 28, 2015, http://www.designsponge.com/2013/02/biz-ladies-profile-joy-cho-of-oh-joy.html
• Joy Cho, Oh Joy! Blog, accessed April 28, 2015, http://ohjoy.blogs.com/
• Michael Grothaus, “The Secrets of Writing Smart, Long-Form Articles That Go Absolutely Viral,” FastCompany.com, accessed April 28, 2015, http://www.fastcompany.com/3042312/most-creative-people/the-secrets-of-writing-smart-longform-articles-that-go-absolutely-viral
• Time Staff, “30 Most Influential People on the Internet,” Time.com, accessed April 28, 2015, http://time.com/3732203/the-30-most-influential-people-on-the-internet/
• “Lucas Cruikshank,” Wikipedia, accessed April 28, 2015, http://en.wikipedia.org/wiki/Lucas_Cruikshank
• David Griner, “After 1,000 Meals, Here’s What Made the Frozen Food Review King Call It Quits,” adweek.com, accessed April 28, 2015, http://www.adweek.com/adfreak/after-1000-meals-heres-what-made-frozen-food-review-king-call-it-quits-159850
• Marriott News Center, “Marriott International’s Content Studio Rapidly Expands Presence,” Marriott.com, accessed April 28, 2015, http://news.marriott.com/2014/12/marriott-internationals-content-studio-rapidly-expands-presence-with-additional-content-development-.html
• “PewDiePie,” Wikipedia, accessed April 28, 2015, http://en.wikipedia.org/wiki/PewDiePie
• Kim Mai-Cutler, “Glossier CEO on Building a Skincare, Cosmetics Empire Online at Disrupt NY,” Techcrunch.com, accessed on June 11, 2015, http://techcrunch.com/2015/04/16/glossier-2/
• Tracey Harrington McCoy, “The Most Popular Kid You’ve Never Heard Of,” Newsweek.com, accessed on June 11, 2015, http://www.newsweek.com/2013/11/01/most-popular-kid-youve-never-heard-243854.html

 

CHAPTER 24

• Content Inc. podcast http://cmi.media/CI-podcast
• Content Inc. summit http://cmi.media/CI-summit
• Digital Relevance by Ardath Albee http://cmi.media/CI-ardath
• Art of the Start 2.0 by Guy Kawasaki http://cmi.media/CI-ArtStart
• UnSelling and UnMarketing by Scott Stratten.http://cmi.media/CI-stratten
• Sorry for Marketing blog, Jay Acunzo’s  blog, http://cmi.media/CI-sorry
• Orbit Media blog http://cmi.media/CI-orbit
• Convince & Convert http://cmi.media/CI-convince
• TopRank Online Marketing blog http://cmi.media/CI-toprank

 

APPENDIX A

• “How to Put Together an Editorial Calendar for Content Marketing” http://cmi.media/CI-editcal
• “7 NEW Things to Do After You’ve Written a New Blog Post” http://cmi.media/CI-blogpost
• “An Easy Planning Worksheet That Will Jump-Start Your Content Marketing Productivity” http://cmi.media/CI-worksheet
• “Content Marketing: The Fallacy That More Content Is Better” http://cmi.media/CI-morecontent
• “Oracle Acquires Eloqua: Will Content Marketing Be Impacted?” http://cmi.media/CI-eloqua
• “6 Ways the Content Marketing Backlash Is Getting It Wrong” http://cmi.media/CI-backlash
• “Content Marketing Best Practices: 5 Tips for the Modern CMO” http://cmi.media/CI-modernCMO
• “Content Marketing for Career Development” http://cmi.media/CI-careerdev
• “4 Ways to Use PR in Your Content Marketing Efforts [Case Study]” http://cmi.media/CI-PR:
• “Epic Content Marketers: 20 More Women Who Rock” http://cmi.media/CI-womenrock
• “The Essential Guide to Meta Descriptions That Will Get You Found Online” http://cmi.media/CI-meta
• CMI standards of fair use http://cmi.media/CI-fairuse
• Gravatar http://cmi.media/CI-gravatar