And, that’s a wrap! CMI Chief Strategy Advisor Robert Rose sums up every work week with:
- one deep thought
- one fresh take on the news
- one guest who’s making a difference in content
- one great content marketing idea you can use.
Get your 30 minutes of inspiration and insight right here every Friday, or sign up for CMI’s Weekly Alert to get it delivered straight to your inbox.
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Meet Your Host
Robert Rose leads The Content Advisory, the education and consulting group of the Content Marketing Institute. In his work with global brands such as Capital One, Dell, Ernst & Young, Hewlett Packard, and The Bill & Melinda Gates Foundation, Robert gives and takes inspiration and ideas for making content marketing great (again?). While he’s traveling the world, he finds time to write marketing books and craft musical hooks, including the sick beat that kicks off The Weekly Wrap.
Weekly Wrap Archive
- The Weekly Wrap: All About How to Win at Presenting (9/20/2019)
- The Weekly Wrap: How to Go Off Script AND Stay in Compliance (9/13/2019)
- The Weekly Wrap: Don’t Fear the Unsatisfying Ending (9/6/2019)
- The Weekly Wrap: Your Content Team Doesn’t Need Superstars. It Needs This. (8/30/2019)
- The Weekly Wrap: Forget Creative Freedom – Content Thrives on Constraints (8/23/2019)
- The Weekly Wrap: Data Makes Content Marketing Better (8/16/2019)
- The Weekly Wrap: It’s Time to Do Something About Diversity (8/9/2019)
- The Weekly Wrap: For Unskippable Content, Focus on Quality Things (8/2/2019)
