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Video Content: 6 Easy Ways to Use Vine for Marketing

Looking for ideas on how to bolster the video content in your content marketing arsenal? Here are six tips that make it easy to jump onboard with Vine.

2 Foolproof Methods for Getting Content Marketing Buy-In

There are still a number of marketers and business owners that need to be persuaded to try content marketing for the first time. Here are 2 foolproof methods for getting that buy-in.

3 B2B Content Distribution Turbochargers You Should Activate

The best way to get your B2B content in front of your audience is to get it in their social feeds. Toward that end, activate these 3 B2B content distribution turbochargers.

6 Keys to Creating Engaging Content Using Facebook Graph Search

As Facebook Graph Search evolves, CMOs and their teams should ensure visibility in both Graph Search and users' news feeds by sharing engaging content with their audiences. Use these 6 keys to create engaging content using Facebook Graph Search.

Content Creation: 3 Steps to Great Marketing Writing

Once you have ideas lined up, how do you transform them into content. Use this simple 3-step writing formula to help you quickly wade in and boost your success with all types of content creation.

5 Content Marketing Disruptors From the 2013 Adobe Digital Marketing Summit

Last week was the annual Adobe Digital Marketing Summit, where the company previewed its new marketing cloud and talked about the state of the industry. Here are five content marketing disruptors from the event.

Content Marketing in the UK: 2013 Benchmarks, Budgets, and Trends [Research]

In many respects, content marketing has taken a stronger hold in the UK than it has anywhere else. See evidence of this and other trends and comparisons in the premier study -- Content Marketing in the UK: 2013 Benchmarks, Budgets, and Trends.

Why Your Content Marketing Riches Can Be Found in the Niches

A target market is deliberately exclusive. That niche focus can compel consumers to identify with your brand. It's what gives you insight to speak to them so clearly. Find that niche focus to boost your brand's content marketing success.

Announcing the Content Marketing Awards: Enter, and Join the Conversation

Showcasing the best that the content marketing industry can offer helps us all get to where we need to go in the business. So get your entry in for the Content Marketing Awards by May 17.

6 Experts Share Tips for Managing the Content Marketing Process [Video]

Marketers at mid-to-large brands, often struggle with organizing content efforts. In this video, 6 experts share challenges and solutions for managing the content marketing process across their often complex and highly-matrixed organizations.

Creative Content Marketing for Financial Services: 3 Examples

While financial service providers are ahead of the curve in some ways, when it comes to content marketing, that's rarely the case. But the challenges the industry faces can be overcome. Check out these three examples of creative content marketing efforts for financial services.

5 Lessons on Compelling Content from Australian Football

The recent launch of AFL Media provides some great lessons on how compelling content can attract and retain loyal fans. Here are five content marketing tips that can be applied to your business.